Ehren Gresehover
A Brooklyn patriot who thinks, writes and designs about music, pop culture, speculative fiction, science and architecture.

Williams has co-founded several Internet companies, including Pyra Labs (creator of weblog-authoring software Blogger) and Twitter, the now ubiquitous social media platform that hit its tipping-point at SXSW in 2007. In addition to his role as Director of the Havas Media Lab, Umair Haque founded Bubblegeneration, an agenda-setting advisory boutique...

In a world where content is available anywhere, at any time, users will consume more content if relevant and personalized... based on location, time, entourage, tastes and mood. The panel will talk through practical examples of using data to better match relevant content to users and increase consumption.

Crowd Sourcing Innovative Social Change

Social media builds buzz and raises money, but what about real, on-the-ground change? The Social Change Challenge will crowdsource innovative ideas from nonprofits to change the world. We'll share big ideas for using social media for nonprofit program delivery and some good tips for crowdsourcing for...

This panel will explore the fascinating and often bizarre world of commenter culture. From trolls on 4chan to Star Commenters on Gawker Media blogs, panelists will discuss: - The nuances of commenter/blog symbiosis (including the benefit/detriment to the business side of ad-supported blogs) - The nature of commenter hierarchies - The...

Every startup origin story is about a couple of developers who abscond to a garage and end up building the Next Big Thing. But money and fame dont need to be your end goal. You can significantly improve your life--and impact others lives--by coding for pleasure in your spare time.

The phone in your pocket has the sense of sight (camera), sound (microphone), touch and location (still working on taste and smell). Through live demos well show off some new mobile hardware (could your phone really be replaced by AR glasses?) and what developers and marketers will be able to create...

The always-on device in our pockets is no longer just a platform for talking and texting. Enter "app-vertising," a new name for a mix of branded mobile applications and in-application advertising. But, we are still scratching the surface of what mobile marketing will start to deliver for brands and consumers.

The ability to share online has allowed consumers to control and filter the web. For brands and publishers, tapping into Influence is critical to social medias future. What is influence and how is it measured? Leading voices in social media from multiple backgrounds will define the value of influence, discuss best...