Peter Himler
NY-based PR/Media/New Media Consultant

Today's digital content space is about looking for innovation without displacing what works. We are at a critical point in the transformation of the media business. The past year has seen the rise of tablets and the accelerated transition of magazines from print to digital; the rapid ascent of e-books and the slow descent of bookstores; more...

The Webutante Ball is the can't-miss celebration of new media's emergence in pop culture. It has gained national attention for its elite guest list, including Founders and CEOs of the hottest New York tech companies, a host of reporters, venture capitalists, agency spies, television personalities and startup stars.

3 HOUR OPEN BAR +...

So, I've just recuperated from our VA mini meet-up tour, during which John and I visited DC, Norfolk, and Richmond in an attempt to find startup gems in unexpected corners of the country. This time we're bringing things a little bit closer to home.

That's right New Yawkers: get your pitch in order, your demo up to snuff, and throw...

Join Altimeter Group analysts Rebecca Lieb and Jeremiah Owyang for a TweetUp in Manhattan  Location:   Nolita House Restaurant & Bar47 East Houston Street, UpstairsNew York, NY 10012 (between Mott and Mulberry)   Date:       Thursday, April 12th   Time:      6 pm - 8 pm (et)   #AltimeterTweetUp (Can't join us in NYC because...

Join gdgt and eBay for an eBay Instant Sale party We’re throwing a party in New York on Monday, March 27th with our friends from eBay to celebrate eBay Instant Sale, their new electronics trade-in and buy back online tool, and you're invited! Where: The Ainsworth (122 W. 26th - between 6th & 7th)When: 6:00

IndieGoGo presents STARRY NIGHT After a long day in the Texas sun, come meet us for cocktails and music during Interactive/Film! *** Monday, March 12 7-10pm at icenhauser's Co-hosted by Game Salad & Fractured Atlas Drinks sponsored by Dripping Springs DJ: @keyinfluencer (Social People) *** RSVP (essential and does not guarantee entry) -...

Last year's hottest party at SXSW Interactive is back! Crowdtap launched at SXSWi 2011 with a bang and an amazing event covered by CNN, check it out here. We've since been named as Mashable's Up and Coming Social Media Startup of the Year and are coming back to where it all started.  This year we are back with what will surely be...

The Mashable SXSWi House 2012 will break the mold of traditional SXSWi events. Working with SXSWi and our partner sponsors, on Sunday, March 11 we will offer an exciting evening of music and networking. In addition, the Mashable editorial team will be in Austin in full force.

DETAILS

Date: Sunday, March 11, 2012
Time: 9pm-2am
Location: Buffalo...

CNET presents Delta Spirit in Austin, Texas! Listen up and live it up!  RSVP now and join our CNET Editors.  Delta Spirit kicks off their 2012 tour with their new album at SXSW. The group combines unconventional instruments such as trash cans lids and orchestral bass drums, multi-instrumentalism and spiritually themed lyrics into a hybrid of rock...

Wiley is hosting a SXSW party for the third year in a row and it's going to be our best yet!

We've paired up with Hangar Lounge to host 3 hours of free food and drinks in appreciation of our awesome authors and the supportive readers that make everything possible for us.

Make your way to the corner of Colorado and 4th Street on Sunday...

Join Co-hosts Richard Binhammer & David Armano for their fourth installment of the most popular brunch of SXSW, Allhat IV "Mootown's Greatest Hits". Producers:Geoff LivingstonMark DrososPhotogs:David AlstonYou Refreshments:Limited drink tickets & the best breakfast tacos Austin has to offer.  *Follow the conversation on...

If you're heading down to SXSW, don't miss Contently's inaugural Freelance Writers Meetup. We're bringing together a room full of top journalists to gather over a full Texas brunch buffet, all the mimosas you can down in two hours, and the brilliant wisdom of Ben Parr -- former Mashable editor, startup entrepreneur and CNET...

Kirtsy + Guy Kawasaki invite you to the fourth annual

GIRL + GUY PARTY @ SXSW
Saturday, March 10th
6pm-midnight
Stubb's BBQ Outdoor Amphitheater
Free Admission!

Guy Kawasaki and the girls of Kirtsy invite you to celebrate "What's Next" on stage, on tap, and on and-on-and-on in the ATX for SXSW Interactive. And to celebrate...

★ AUSTIN EVENT TIME: 4pm-10pm on Saturday, March 10

3/10 UPDATE: There is 100% chance of rain today, but we're still determined to have a fun time at our Street Food Fest this evening. We got some rain canopies for us to hang out under - so it's on, Austin!

3/7 UPDATE: The amazing champion eater Kobayashi will be partying with us!...

For the past five years, the Blogger Lounge at SXSW has served as the hub for great minds and friends to celebrate innovation and collaboration. This year, the Samsung Blogger Lounge, hosted by TechSet’s Stephanie Agresta and Brian Solis (@techset), is once again your epicenter for SXSW Interactive!

What makes SXSWi so great is you – and...

Interactive Festival will feature five days of compelling presentations from the brightest minds in emerging technology, scores of exciting networking events hosted by industry leaders, the unparalleled SXSW Trade Show and an unbeatable lineup of special programs showcasing the best new digital works, video games and innovative ideas the...

Planning on coming to the event this March? Have questions about SXSW Interactive? Then come on out to our NYC Community Meet Up! SXSW Interactive wants to buy you a drink and give you an opportunity to meet and network with other technology professionals from your city before you come to Austin this spring. We hope to see you there!