Alex Tan
Digital PR guy who calls GolinHarris home. Thoughts are my own.

December 2012

The time is finally set. The day of the dead is coming, so make sure you have your Zombie Survival Plan ready.

Many people are concerned about December 21, 2012, the alleged end of the world. This is just a ploy to hide the real day of reckoning, December 22, 2012, THE ZOMBIE APOCALYPSE! Grab your sawed-off shotgun, baseball bat and your running...
The Zombie Apocalypse

EVERYWHERE! · Saturday, December 22, 2012, 12am-11:55pm
- 530

Been there, done that

March 2012

Wondering how to stay relevant in today's 24x7 media environment? You're not alone.

Today, brands aren't built just through carefully orchestrated ad campaigns or splashy publicity stunts. Perceptions are also formed through the news stories of the hour and the timely stream of online conversations about brands.

Savvy marketers...
SxSW Panel: The Promise & Pitfalls of Real-time Marketing

Hilton Garden Inn, SxSW, Austin, TX · March 12-13, 2012, 12:30pm-1:00am
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Last year's hottest party at SXSW Interactive is back! Crowdtap launched at SXSWi 2011 with a bang and an amazing event covered by CNN, check it out here. We've since been named as Mashable's Up and Coming Social Media Startup of the Year and are coming back to where it all started. This year we are back with what will surely be...
The Crowdtap VIP Party 2012 - SXSW's "Can't Miss Party" Returns

Haven · March 11-12, 2012, 9pm-2:00am
- 243
Boxee with the help of Turntable and Sling are aiming to throw the Kegger to end all Keggers - Come down to our Block Party at 96 Red River - Austin opposite the convention center for an awesome afternoon of drinking Come out and meet good people, have some food, and have a few drinks. It'll feel like a family BBQ, without all the drama. ...
Boxee SxSW Kegger 2012 - Sponsored by SlingBox & Turntable

96 Red River St, Austin, TX, United States · Sunday, March 11, 2012, 1-6:00pm
- 188
Join Co-hosts Richard Binhammer & David Armano for their fourth installment of the most popular brunch of SXSW, Allhat IV "Mootown's Greatest Hits". Producers:Geoff LivingstonMark DrososPhotogs:David AlstonYou Refreshments:Limited drink tickets & the best breakfast tacos Austin has to offer. *Follow the conversation on...
Chevrolet Presents: Allhat IV @ SXSW

Guero's Taco Bar · Sunday, March 11, 2012, 12:30pm-2:30pm
- 186
Thank you for your interest for the Third Eye Blind in concert at Austin City Limits® Live at The Moody Theater. Unfortunately, we have reached full capacity for preferred entry. It is still possible for you to attend as there are a number of general admission entry spots. Bring your SXSW Interactive badge and follow the signs for general...
SXSW concert with Third Eye Blind, presented by Aetna

310 W Willie Nelson Blvd, Austin, TX, United States · Saturday, March 10, 2012, 6-8:00pm
- 98
This will be year five of the Social Breakfast! Join Ewan at Magnolia's Cafe and start your SXSW experience in the company of friends, both new and old at "The SXSW Social Breakfast." Everyone is welcome, this is an open invitation to share breakfast at one of Austin's greatest Cafe's (or at least... one of the greatest...
SXSW Social Breakfast 2012

Magnolia Cafe South · Saturday, March 10, 2012, 8-9:30am
- 463
Join GuideHop crew and members in a tribute to our spiritual guide, the elusive jackalope. The conversation will lean towards fascinating, since GuideHop is a community of locals sharing the wild, unexpected elements of their hometowns. We invite all SXSW Interactive party-hoppers (including those without badges) to enjoy free drinks at The...
GuideHop Party at the Jackalope Bar

The Jackalope Bar · Friday, March 9, 2012, 9-11:00pm
- 126
We're back for our third straight year at SXSW, and we cannot wait to rock out with all of you!

Join the TechKaraoke team and our sponsors (TBA) as, this time, we begin SXSW Interactive with a real bang! We're taking over The Stage on Sixth venue on Friday, March 9th for an evening full of live band karaoke and classic DJ karaoke...
TechKaraoke at SXSW Interactive 2012

The Stage On Sixth · March 9-10, 2012, 8pm-2:00am
- 385
You are invited to the 3rd Annual Ignite Social Media Party! Join Jim Tobin, Jason Falls, Tim Hayden, Expion and other gracious hosts to fire up the lights of Austin! Each March, swarms of bright minds fly into Austin, landing in one corner of town on a Friday night. This is the place to see and meet them all at once. Tasty BBQ, drinks,...
3rd Annual Ignite Social Media Party

Molotov · Friday, March 9, 2012, 7pm-12:00am
- 309
Everything is bigger in Texas- including the SXSW parties!

Please join host Jeff Pulver and the State of Now team, along with the kids from textPlus & CardFlick to start SXSW out right with a Texas style cocktail party. We’ll be at Lanai on Friday, March 9th, from 7-9pm.

The lights will be up, the music low, the energy will be high, and you...
State of Now Party Sponsored by textPlus & CardFlick

Lanai · Friday, March 9, 2012, 7-9:00pm
- 400
Join us at Speakeasy (412 Congress Ave) on March 9th from 6-9pm. Hope to see you there!

All attendees must be 21+ to enter and possess a valid photo ID. Club security will be checking IDs at the door.
Spredfast SXSW Interactive Kickoff Party

Speakeasy · Friday, March 9, 2012, 6-9:00pm
- 126
Interactive Festival will feature five days of compelling presentations from the brightest minds in emerging technology, scores of exciting networking events hosted by industry leaders, the unparalleled SXSW Trade Show and an unbeatable lineup of special programs showcasing the best new digital works, video games and innovative ideas the...
SXSW Interactive 2012

Austin, TX · March 9-13, 2012
- 2,771
We're back for our third straight year at SXSW, and we cannot wait to rock out with all of you!
Join the TechKaraoke team and our sponsors (TBA) as, this time, we begin SXSW Interactive with a real bang! We're taking over The Stage on Sixth venue on Friday, March 9th for an evening full of live band karaoke and classic DJ karaoke...
TechKaraoke SXSWi Presented by BlogWorld & New Media Expo

The Stage on Sixth · Friday, March 9, 2012
- 224

Last Year

What started in 2010 as a grass-roots efforts to motivate people to get out and check in is back and now with the support of over 100 local foursquare committees around the world.

On April 16th (4 and 4 squared) foursquare users are self-organizing meetups, lectures, swarms, scavenger hunts, and much more. Foursquare users can visit 4sqday.com to...
Foursquare Day 2011

worldwide · Saturday, April 16, 2011
- 1,203
http://schedule.sxsw.com/events/event_IAP8355
Thank You Economy Keynote @ SXSW

Austin, TX · Monday, March 14, 2011, 3:30pm
- 313
Escape the madness for some R&R at the Twitter Retreat. Grab a seat under the sun, listen to some tunes, and meet some people.

Plenty of Twitter folks will be around and eager to meet you.

There will be delicious BBQ from @FranklinBBQ and fancy ice-cream sandwiches from @Coolhaus to consume throughout the day.
Twitter Retreat @ SxSW

Icenhauer's · Monday, March 14, 2011, 11am-4:00pm
- 678
The second annual Tech Cocktail SXSW will kick off the third annual SXSW Accelerator program and showcase 30+ early stage startups for an evening of conversation. The event is aimed at better connecting, educating and amplifying the SXSW Interactive community.

Join us for an evening of fun mingling with other technology enthusiasts, innovators,...
Tech Cocktail SXSW presented by LiveShare from CoolIris

Republic Live, 5th Street, Austin TX · Sunday, March 13, 2011, 8-11:00pm
- 1,189
Are you involved with the3six5? Do you read the3six5? Have you never heard of the3six5 but want to learn more about the project?

Check out our -- man, it's now our 2nd annual -- the3six5 meetup.

Here's the Google page for the Gingerman: http://bit.ly/fBTdRa Hope to see you there!
The3six5 meetup at SXSW 2011

Gingerman · Sunday, March 13, 2011, 6:00pm
- 64
Calling all business owners, bloggers, marketers, developers, designers, and anybody interested in leveraging social media to promote something! Help us kick off the SXSW Trade Show at the Copa Bar and Grill, one of Austin's favorite haunts! Join us for a social cocktail hour for music, drinks, hors d'oeuvres and networking. Meet...
SocialToaster Cocktail Party at SXSW 2011!

COPA Bar · Sunday, March 13, 2011, 5-7:00pm
- 321
We're gathering Austin's best food trucks together for an afternoon of BBQ, tacos, meat pies and more.

Download Foodspotting for Secret Menu items and to participate in a photo scavenger hunt - win prizes!

Featuring the following Food Truck stars:
- Along Came a Slider
- Boomerang's Pies
- Chi'Lantro
- Clem's Hot Diggity...
The Foodspotting SxSW Street Food Fest 2011, Presented by Blackberry

SxSW · Sunday, March 13, 2011, 11am-4:00pm
- 1,647
The Mashable SXSWi House 2011 will break the mold of the traditional SXSWi events schedule. Working with SXSWi and our partner sponsors, we will create a two-day platform that will include private events, VIP networking hours and large open parties. From Sunday, March 13th to Monday, March 14th, Mashable will be hosting a combination of private...
Mashable House SXSWi 2011

Buffalo Billiards · March 13-15, 2011
- 2,012
The legendary Opening Party lives on in a top secret new location. Come see what new tricks frog design has up its sleeve at the biggest, baddest opening bash ever.
SXSW Interactive Opening Party presented by frog design

Whitley Building, 301 Brazos St, Austin, TX · Saturday, March 12, 2011, 8-11:00pm
- 1,530
TAGGING at #GamesFTW:

Workshop & dialogue on the best in causebuilding games: how do you make play both fun and educational for campaigns and public spaces? Are you a developer, strategist, artist, nonprofit director, opengov agent for change looking to find your collaborators and potential partners? We will discuss many examples of games...
Causebuilding Games @SXSW Interactive

Austin Convention Center, room 6AB · Saturday, March 12, 2011, 3:33pm
- 164
Hispanics are significantly more likely than non-Hispanic whites to use their phones to engage with their peers by accessing the Internet, sharing pictures and videos, sending messages, and using social networking sites. As the Hispanic population grows within the United States, these behaviors present new opportunities for the government to...
Reaching Hispanics Through Mobile - GobiernoUSA.gov's Experience (SXSW)

Austin Convention Center, Ballroom E · Saturday, March 12, 2011, 11:45am
- 2
Markets are conversations. As the web continues its neverending voyage toward Social, indie merchants must learn to engage and interact with their existing and future customers in new ways. The era of Social Shopping has begun, so get the info you need to stay ahead of the curve. Learn how to take advantage of the social web to help your indie...
Social Shopping: The Future of Selling Stuff Online (SXSW)

Hilton, Salon H · Saturday, March 12, 2011, 11:00am
- 35

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Location Dallas, TX
Web alextan.posterous.com/
Facebook /therealalextan
Twitter @alextanPR

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