Ben Scofield

First Heroku User Group meeting!

Many tech fields have a low percentage of women. If you are a guy do you wonder what you can do about it? Learn about successful strategies and proactive approaches for supporting women you work with and participate in community with. We will even cover some well-intentioned efforts that have gone...

We all know web design tricks to getting people to do what you want - make buttons bigger, use accent colors, etc. There are other strategies, however, that rely on the more proven tools of psychology; this session will explore reciprocity, scarcity, and more, and see how effective they can be....

The web originated with generalists - webmasters designing, building, and developing. Today, a web team can have a dozen different specialist roles, each highly-focused. With that in mind, what are the strengths of specialists and generalists, and when are each put to their best use on a project or in an...