This Spring, Facebook reconfigured the viral channels that developers and publishers utilized to boost growth and user engagement with their apps. This has created a new environment for the application development community in terms of expansion and reach.

We'd like to welcome you to an invitation-only event where you can share your thoughts and ideas with industry peers who are taking on... [read more]

This Spring, Facebook reconfigured the viral channels that developers and publishers utilized to boost growth and user engagement with their apps. This has created a new environment for the application development community in terms of expansion and reach.

We'd like to welcome you to an invitation-only event where you can share your thoughts and ideas with industry peers who are taking on the new world revolving around metrics and distribution within social gaming applications. Topics will include Metrics that social game developers and publishers should keep a close eye on when measuring their business, and Distribution Capabilities that companies within our space can provide to supplement applications with additional outlets for growth.

We will explore and discuss these items and more at our Developer's Garage at PlayFirst's headquarters in San Francisco. Great food and free flowing drinks will be included, as well as giveaway gifts. (2 iPod Touches) Don't forget your business cards!

We will have open networking from 6p to 6:30p, and then four guest speakers, followed by more networking until 8:30p. Speakers for the event will include Jude Gomila (HeyZap), Hiten Shah (KISSmetrics), Chris Smutny (Adknowledge), and Mitali Pattnaik (PlayFirst).

Space is limited so please RSVP as soon as possible. Also, the doors of the building to PlayFirst's offices close at 7, so don't be late! After 7p, you will only be able to walk through the secondary entrance located on Main Street.