Buzz2010: Social Media for Association Leaders - Part 1: Open Leadership
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Tuesday, July 13, 2010, 12pm-1:30pm
Posted 1 year, 10 months ago
All association and non-profit executives are invited to join this 3 part series and hear directly from the leading minds in social media for businesses today. The first installment of this series will focus on Open Leadership.
Open Leadership: ”Be transparent” seems to be the battle cry of the social web. But what does that really mean? How open is too open? And how can you lead your... [read more]
All association and non-profit executives are invited to join this 3 part series and hear directly from the leading minds in social media for businesses today. The first installment of this series will focus on Open Leadership.
Open Leadership: ”Be transparent” seems to be the battle cry of the social web. But what does that really mean? How open is too open? And how can you lead your organization towards an open strategy that makes business sense?
Charlene Li, best-selling and award-winning author of Groundswell, kicks off Buzz2010 with insights from her new book Open Leadership: How Social Technology Can Transform How You Lead. Charlene uncovers the new organizational structure required to accommodate–and benefit from–the culture of sharing that social media has fueled over the last four years. The information flow we all experience daily can no longer be organized into neat org-chart silos, she argues. Instead, it demands a new kind of leadership, one based on letting go of the command-and-control model and embracing openness and relationship building.
