Please note we have postponed this event until the Spring of 2011. We will advise once new date/location are locked. Thank you!

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Social Media Club (SMC) is a 501c6 non-profit, member owned organization, and the world's largest community of Social Media Professionals, with local chapters in 230 cities. Our purpose is to promote media literacy, share lessons learned, promote... [read more]

Please note we have postponed this event until the Spring of 2011. We will advise once new date/location are locked. Thank you!

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Social Media Club (SMC) is a 501c6 non-profit, member owned organization, and the world's largest community of Social Media Professionals, with local chapters in 230 cities. Our purpose is to promote media literacy, share lessons learned, promote ethical behaviour and advance industry standards Social Media University is SMC’s 1st Annual Conference.We are bringing the best of different learning and collaboration styles together to enrich your ability to apply deep insights from real industry masters. It is rare you will find this amazing collection of speakers in the same room together, and we are thrilled they are joining us at the conference: John Hagel III: is co-chairman of the Delottie Center for the Edge and will be discussing the shift in the information economy from "push" to "pull". John will cover how we can effectively address our most pressing challenges in a rapidly changing and increasingly interdependent world.   David Meerman Scott: is a world renowned author and marketing/PR master. He will dig into how businesses can act and react as events occur so you can position your brand in the always-on world of the Web. Special bonus: Every one attending Social Media University will receive a free copy of David's new book set to release at the end of October.  Katie Delahaye Paine: if you want to know about measurement and accountability, KD is your girl. She will share insights and metrics that businesses and individuals can use to ensure your investment in social media is on track and performs as it should be.  Tara Hunt: Will close the Day One with a special presentation she lovingly calls 'Eating a bologna sandwich'. How does this apply to the Social Media Professional you ask? Join us and you will see.  See more of our faculty here.          The event will be hosted at the Sheraton Orlando Downtown Hotel from November 10-12th, 2010.  We’ve all been to conferences where the audience is a broad mix of beginners and experts and the speakers had to try to target the mid-level folks with occasional smatterings of introductory points and fewer deep insights. This won’t be that type of conference, we are working on an educational event that is quite different from what you may have experienced before. Attendees at Social Media University are the sorts of people who don’t need to go to to school to learn, they have real world experience in applying Social Media for their organizations but want to go further. They are people who typically learn more in the hallways then they do in the sessions, but that won’t be the case at this conference. They are people who aren't just life-long learners, but also teachers in their own rights.    Basic Details What: Learn from a dozen of the true Social Media Masters in this deep dive for Social Media Professionals When: Thursday November 11, 2010 – Friday November 12, 2010 * Where: Orlando, FL USA - Sheraton Orlando Downtown, 400 West Livingston Street, Orlando, Florida 32801 Google Map Sponsors: We are currently seeking sponsors for several activities during this conference. Opening Night Reception - Wednesday November 10, 2010 When: Wednesday November 10, 2010 from 6:00pm - 8:00pm Where: Orlando, FL USA - Sheraton Orlando Downtown, 400 West Livingston Street, Orlando, Florida 32801 Google Map Sponsored by Lenovo.  Conference Day One – Thursday November 11, 2010 7:30am – Registration opens 8:30-9:00am – Chris Heuer, SMC Founder, Welcome and Opening Remarks 9:00-9:45am – John Hagel III – The Power of Pull 9:45-10:30am – Katie D. Paine – Measuring What Matters 10:30am – Break 10:45-11:30am – Social Media: The Agency Perspective (Panel with 3 agency leaders) 11:30-12:15pm – Tom Foremski – Every Company is a Media Company 12:15-1:30pm – Lunch 1:30-2:15pm – Afternoon Keynote: David Meerman Scott – Real Time Marketing & PR 2:15-2:30pm – Nic Adler – The Story of the Social Strip 2:30-3:00pm – Jason Falls – Brand Communities 3:00pm-3:15pm – Break 3:15-4:00pm – Social Media: The Independent Consultant Perspective (Panel with David Parmet +2 others TBD) 4:00-4:30pm – SpeedNotes: Three 10 minute talks on Future of Journalism, Social Media for Social Good, SMC+EDU 4:30-5:00pm: Amber Naslund – Beyond Influence 5:00-5:45pm: Closing Keynote: Tara Hunt – The Power of Sharing 5:45-6:00pm: Closing Remarks 7:00pm: Buses leave hotel for dinner 8:00-11:00pm: SMC Awards Dinner Conference Day Two – Friday November 12, 2010 8:30-10:30am – Future of the Social Media Industry (World Cafe Discussion) 10:30-11:00am – Open the Space (Discuss Pre-Planned Sessions, schedule remainder of the day via Open Space*) 11:00-12pm – Sessions (we will have six rooms, sessions will be available in 25 and 50 minutes options, in addition to discussions hosted by our speakers, this is your chance to discuss big ideas, present your insights and/or collaborate with your peers on solving problems) 12:00-1:00pm – Lunch 1:00-5:00pm – Sessions on the Hour (we will have six rooms, sessions will be available in 20 and 50 minutes options) 5:00pm – Chris Heuer Closes the Space * We will be hosting a special Local Leadership Training Day for SMC Chapter leaders only on Wednesday, November 10th. This event is by invite only and is separate from Social Media University.  NOTE: Tickets are non-refundable, but are transferable up through November 1, 2010 with a $50 processing fee.