Attendees learn to engage strategically with customers, business partners and influencers through social media. It is a methodical approach from start to finish. The course covers situation assessment, strategy development, tools and network selection, presence development, customer engagement, influencer identification, social media monitoring, plan development, online collaboration, strategy... [read more]

Attendees learn to engage strategically with customers, business partners and influencers through social media. It is a methodical approach from start to finish. The course covers situation assessment, strategy development, tools and network selection, presence development, customer engagement, influencer identification, social media monitoring, plan development, online collaboration, strategy execution and reporting.

Flyer to download:
http://socialmedia-academy.com/doc/MastersClass-Flyer.pdf

Attendees learn to apply and use the leading social media methods, models and frame-works to solve real-world problems.
Students gain hands-on experience with social media best practices.
Methods include:
- Social Media Audits
- Strategy Frameworks
- Organization Development
- Social Media Planning
- ROI Calculations
- Social Media Monitoring
- Networking Models
- Time Management
- Customer Engagement
- Presence Development
- Online Collaboration
- Social Media Management.

Details and registration at http://socialmedia-academy.com