Bringing a New Product to Market

Bringing a New Product to Market

Rotman CIBC Room · Tuesday, November 2, 2010 from 6:00 PM to 8:00 PM

  • Bilal Jaffery
This panel event brings in individuals from different sides of the Marketing Industry. They will share their experiences in the branding process of a new product/service that has been introduced to the market. The company representative (Peter Aceto, CEO of ING Direct Canada) will speak about the company's branding goals and objectives, and how they communicate them with their creative agency... [read more]
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