How to harness Twitter to boost business and retain customers
Hosted by Jamie Riddell, a veteran of digital marketing campaigns
Training Overview
Agenda
The morning will be broken into two key sessions covering the core topics outlined below. In order to gain the maximum benefit from the day, please come with your questions.
•Making your Twitter biography interesting and invaluable ....
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How to harness Twitter to boost business and retain customers
Hosted by Jamie Riddell, a veteran of digital marketing campaigns
Training Overview
Agenda
The morning will be broken into two key sessions covering the core topics outlined below. In order to gain the maximum benefit from the day, please come with your questions.
•Making your Twitter biography interesting and invaluable .
•Finding a relevant handle .
•The importance of your picture (avatar) .
•Your biography .
•Where to link to .
Managing your Twitter followers
•The myth of many followers .
•How to find new relevant followers .
•Using online directories to list your profile .
•Promoting Twitter to your existing channels .
Coffee & Networking
Content
•What to write .
•What not to write .
•Finding your personality .
Engaging Your Audience
•How to engage your audience .
•When to engage your audience .
•How to schedule tweets .
Identifying & Tracking success from Twitter
•Defining the metrics of success Identifying business results from your tweets .
•Use of short link tools & unique urls .
•Basic website tracking .
•Twitter clients/software/apps to make your tweeting easier .
•How to find additional twitter tools for improvement .
•Connecting Twitter to your social stream .
Q&A
Please go to
http://www.amiando.com/Twitter2.html for more information and to book.