We're teaming up with this year's DMACS Awards Show at the DGA with a full evening of networking, panel, awards presentation, and cocktails. First, our TV Goes Tech panel will discuss iTV, 3D, apps, set top boxes (Apple, Roku, Google TV), and vidgames with our expert panelists. After, cheer on agency nominees for the DMACS awarding digital marketing campaigns for movies, TV, and games,...
[read more] We're teaming up with this year's DMACS Awards Show at the DGA with a full evening of networking, panel, awards presentation, and cocktails. First, our TV Goes Tech panel will discuss iTV, 3D, apps, set top boxes (Apple, Roku, Google TV), and vidgames with our expert panelists. After, cheer on agency nominees for the DMACS awarding digital marketing campaigns for movies, TV, and games, from Avatar to Up to Dante's Inferno and New Moon. Network with cocktails immediately after.
AGENDA:
- 6-6:30: CHECK-IN and Networking, light snacks
- 6:30-7p: TV GOES TECH: iTV, 3D & Apps Panel
We'll discuss what's new as TV goes tech, and how it relates creatively for entertainment marketing, including best use of iTV, apps, 3D, set top boxes, and video games. What are the creative & technical parameters for delivering & distributing? What do consumers want?
Scheduled Speakers include:
- Gordon Ho, iTV startup consultant, formerly Walt Disney Studios Home Entertainment, head of Global Marketing
- Ben Mendelson, President of iTV Alliance
- Moderator: Kevin Winston, Digital LA
We are looking for additional speakers from or having deals with established entertainment brands in the space. Email bio to
info@digitalla.net with TVTECH as the subject.
- 7-8:45p: DMACS Awards Show, presented by Susan Lambert
Agencies and nominees:
http://www.dmacsawards.com/nominees
- 8:45-10p: COCKTAILS with complimentary appetizers and drinks, thanks to Doubleclick by Google
We have 30 FREE seats set aside for Digital LA attendees, first come first serve. Register with your name, company and email here:
http://digitallatvtech.eventbrite.com
The DMACS recognizes cutting edge creative efforts in digital advertising around multiple entertainment categories including Movies, Home Entertainment, Broadcast Television and Video Games.
