Register Today and get a Free Essential Pass to the Emerging Media Conference! This event is perfect for small biz owners, bootstrapped startups, motivated corporate ladder climbers, real estate agents, restaurant owners, or anyone wanting to understand how social media can be practical for their business. This event has two sessions to chose from. You can either purchase the morning or...
[read more] Register Today and get a Free Essential Pass to the Emerging Media Conference! This event is perfect for small biz owners, bootstrapped startups, motivated corporate ladder climbers, real estate agents, restaurant owners, or anyone wanting to understand how social media can be practical for their business. This event has two sessions to chose from. You can either purchase the morning or afternoon session separately or purchase both at the Buy one Get the second 1/2 off rate. Group rates of 4 attendees also available at 10% off. OUR KEYNOTE SPEAKER Josh Ochs is the grassroots marketing founder behind Media Leaders, the social media strike team that manages twitter/facebook for over a dozen brands. Before starting his agency, Josh launched an international social event company that now operates in over 15 cities, 4 countries and 3 languages. From these events, Josh and his team stay on the bleeding edge of word-of-mouth marketing and they use this as their "secret sauce" to coach clients and advise brands on how to connect with their customers. Learn more at
http://meadialeaders.tv See what people have to say about this event: “Josh, I wanted to let you know how powerful the Social Media Bootcamp was for me. I have been very apprehensive to use Twitter and Facebook. But now am not only interested, I am anxious to get it up and running for all three of my businesses. Thanks again for inviting me, it was the most informative course I have attended in ten years.” -Bill Graw, Owner of El Gringo Mexican Restaurants in Manhattan, Hermosa and Redondo Beach, CA Monday January 24, 2011 - Morning Session 8:30am Registration and Networking Get to know one another, swap business cards, express what you would like to get out of the day's topics. 9am - 10am HOW TO MAKE FACEBOOK FUNCTIONAL You will learn the anatomy of a well setup facebook page You will learn what the most important tabs are to show on your facebook page Learn exactly how to use your facebook profile picture to gather more followers We will examine 3 other companies using facebook successfully (and a few bad examples from other companies) You will learn the 3 most effective grassroots tips to make Facebook helpful for customers Learn exactly what you should include on each section of your page to get results Tips on how to best use pictures and video to attract more followers and engagement Tips on how to craft your engagement questions to get comments and make your posts go viral Tips on WHAT NOT TO DO on Facebook (messaging, distractions, etc) 10am - 11am HOW TO MAKE TWITTER WORK FOR YOUR BUSINESS Learn what @Replies and #hashtags are used for an how they can add value to those that follow you Learn what times of the day are best to tweet Learn how to craft your tweets in a seperate spreadsheet and how to have your team look them over before they are deployed Learn what a DM (direct message) is and how it works Learn how to develop a very simple voice on twitter Learn what NOT to do on Twitter (It takes 1 annoying tweet for someone to unfollow you) We will run through other brands and show companies that are successfully tweeting that you can learn from 11:30am - 12pm SOCIAL MEDIA Q&A Learn where to put your buttons on your site to get the most followers How to motivate your website visitors to follow you on Twitter and/or Facebook We will review a handfull of companies who are successful in this space and they will give you ideas on how you can directly impact your website to make it more effective 12pm - 1pm LunchWe will be breaking for lunch and reconveining for those continuing on to the Linkedin Bootcamp. Monday January 24, 2011 Afternoon Session 1:00 pm Registration and Networking Get to know one another, swap business cards, express what you would like to get out of the day's topics. 1:30pm - 4:30pm PUT YOUR BEST B2B HAT ON AT THE LINKEDIN BOOTCAMP! Discover fundamental social networkin concepts and how to apply them to LinkedIn Utilize old-school marketing practices using this new B2B tool Learn why your 2nd degree friends are crucial and how they will multiply your network Examine the anatomy of the best LinkedIn pages Learn the anatomy of the best headlines and why they produce results Learn how to leverage your previous employment Discover the perfect time to get the best "recommendations" from your connections Unlock SEO "juice" with 4 tips when using the "website" section of LinkedIn Pinpoint the 3 keys to why a "summary" will help others to identify your strengths and boost positive interaction Discover how to automatically feed your wordpress blog directly to LinkedIn Learn the top 3 applications you should have installed on your profile Learn how to use LinkedIn Ads to expand your network Leverage videos & power point presentations and learn how to embed them into your profile Become An Expert At Groups Discover how to safely promote your brand in groups using the "FAQ technique" Develope a LinkedIn Engagement Calendar with 3 tips to success to maximize your interaction with other professionals The 3 keys to safely and professionally inviting professionals into your LinkedIn group The top 5 ways to turn your group content into a community Learn How To Use Events Learn how to setup an event and get people RSVP'ing! (And telling all of their friends) Explore the anatomy of the best LinkedIn events See examples of effective invite emails that get your connections RSVP'ing and sharing
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