CATFOA 2011: Ana Andjelic: Do We Need a New Definition of Creativity?

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FOR MORE INFORMATION, GO TO: http://www.mima.org/mimaevts/index.asp?eventID=268


DETAILS:

Join us on Monday, January 31 at 6:00 p.m. for the first installment of the 2011 edition of Conversations About The Future Of Advertising (CATFOA) as we welcome Ana Andjelic, Planning Director at HUGE, Inc., sponsored by the Minneapolis College of Art... [read more]

NO NEED TO REGISTER FOR THIS EVENT- JUST SHOW UP - FREE

FOR MORE INFORMATION, GO TO: http://www.mima.org/mimaevts/index.asp?eventID=268


DETAILS:

Join us on Monday, January 31 at 6:00 p.m. for the first installment of the 2011 edition of Conversations About The Future Of Advertising (CATFOA) as we welcome Ana Andjelic, Planning Director at HUGE, Inc., sponsored by the Minneapolis College of Art and Design http://www.mcad.edu and the Minnesota Interactive Marketing Association http://www.mima.org.

The creative of the digital world is vastly different from its traditional predecessor; where creative once represented the astounding idea comprised of art and copy, or a brand identity turn cultural icon. Now the best work is about coming up with relationships and interactions that connect people into networks potentially never ending, always in beta. The era of strategic creative has begun, and the best campaigns are being executed by the most unlikely of sources. Join us as Ana shares her insights from Groupon, Best Buy Shopkick, SCVNGR, and more illuminating how brands can leverage new approaches to great effect.

COST: FREE

Follow CATFOA on Twitter for more updates: http://twitter.com/catfoa and on the Web: http://catfoa.blogspot.com


NO NEED TO REGISTER FOR THIS EVENT - JUST SHOW UP - FREE

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