The Foursquare Day story is one about people, ideas, community, Tampa Bay, social media, and crazy deadlines. Foursquare Day started as whimsical thought by Nate Bonilla-Warford. An optometrist by training, he has been a dabbler in social media for years. Immediately after Foursquare became available in the Tampa Bay area, he very quickly saw its value and blogged about it. From a personal... [read more]

The Foursquare Day story is one about people, ideas, community, Tampa Bay, social media, and crazy deadlines. Foursquare Day started as whimsical thought by Nate Bonilla-Warford. An optometrist by training, he has been a dabbler in social media for years. Immediately after Foursquare became available in the Tampa Bay area, he very quickly saw its value and blogged about it. From a personal standpoint, the friendly competition of the game was engaging. He found himself discovering new places such as Yoshi Café, which, it turns out, has better and cheaper sushi than the supermarket next door. As a business owner, Foursquare clearly offered a way to connect with and build relationships with patrons with almost no financial expense.