Building great companies is more than just knowing when to hold 'em, and when to fold 'em. The truth is, if you focus on your entrance more than your exit, you won't have to find an "out"...it will find you.

In every relationship there are expectations of one another... So once you meet your match, what gives and gets need to be expected on both sides of the term sheet?... [read more]

Building great companies is more than just knowing when to hold 'em, and when to fold 'em. The truth is, if you focus on your entrance more than your exit, you won't have to find an "out"...it will find you.

In every relationship there are expectations of one another... So once you meet your match, what gives and gets need to be expected on both sides of the term sheet? What are the candid pro's and con's of joining forces with your acquirer?

In this Strategy Series, we’ll discuss:

* In this rebounding market, should you be pushing to flip your company to Facebook or Google for six figures or more; or hold out and head towards an IPO?
* Expectations from the acquirers point of view - how to ensure a smooth transition...
* Culture clash? How to marry your startup-iness with the culture of a bigger beast.
* VCs are giving thumbs up to IPOs - should you consider this instead?

MODERATOR:
* Hale Boggs, Partner - Manatt, Phelps & Phillips LLP

SPEAKERS:
* Brett Brewer, President - AdKnowledge
* Shawn Colo, Co-Founder and Head of M&A- Demand Media
* Amin Zoufonoun, Director, Corporate Development- Google