It's time to stop creating "Android versions of iPhone apps" and start creating apps made especially for the unique technological and design features of Android. What many designers are approaching as challenges - the multiple devices, the buttons, the lack of rules and constraints - others are taking as an open invitation to innovate without bounds. Most users aren't... [read more]

It's time to stop creating "Android versions of iPhone apps" and start creating apps made especially for the unique technological and design features of Android. What many designers are approaching as challenges - the multiple devices, the buttons, the lack of rules and constraints - others are taking as an open invitation to innovate without bounds. Most users aren't comparing iPhone and Android apps side by side, and neither should the designers making them. Whether you're porting an app or creating something original, this session explores why you should approach Android with fresh eyes and stop designing with iPhone in mind.