PepsiCo Plugged-In Stage, Austin Convention Center
·
Sunday, March 13, 2011, 3-4:00pm
Posted 1 year, 2 months ago
by PepsiCo
· 20 participants
Many CEOs of large corporations are currently looking with envy at startups. They seem to be able to launch highly innovative products quickly, spent almost nothing in marketing and do it all with small budgets. So how can corporations learn from startups? This panel will explore which best practices large companies can use to operate more like startups and how to empower their... [read more]
Many CEOs of large corporations are currently looking with envy at startups. They seem to be able to launch highly innovative products quickly, spent almost nothing in marketing and do it all with small budgets. So how can corporations learn from startups? This panel will explore which best practices large companies can use to operate more like startups and how to empower their 'intrepreneurs'.
Speakers: Henrik Werdelin (Partner, PreHype), Noah Brier (Head of Planning & Strategy, The Barbarian Group), Nicholas Thorne (Co-Founder, Basno) and Josh Abramson (Founder, CollegeHumor/Vimeo)
Moderated by Ellen McGirt (Senior Writer, Fast Company)
