School of WOM: The Art & Science of Talkable Brands

School of WOM: The Art & Science of Talkable Brands

Swissotel · Monday, May 9, 2011 at 9:00 AM - Wednesday, May 11, 2011 at 1:30 PM

  • Patrick McCarthy
  • MEGAN LAATSCH
  • Kristen Sokolowski Smith
  • ArtwalkTV
  • Steve Ziemba
  • Tarah Remington Brown
  • Laura Levitan
  • Bryan Jones
From IBM to Gap, Kellogg's to Nabisco, WOMMA's School of WOM will attract 300+ of the foremost interactive marketers, working in WOM and social media today. This year's brand educators include social marketers from McDonald's, GAP, Chick-fil-A, IBM, Nabisco, Kellogg's, SAP, Random House, and more.

School of WOM focuses on the Art (hands on) and Science (ROI) of ensuring y... [read more]
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