Showing the Value of UX: Connecting User Experience to Business Value Led by one of Adaptive Path's Design Strategist, Brandon Schauer. This 60 minute online seminar provides aspiring UX professionals and those already embedded in the field with approaches to increase your value and impact within the User Experience Design community. Who is this workshop for? Many of the UX professionals... [read more]

  Showing the Value of UX: Connecting User Experience to Business Value Led by one of Adaptive Path's Design Strategist, Brandon Schauer. This 60 minute online seminar provides aspiring UX professionals and those already embedded in the field with approaches to increase your value and impact within the User Experience Design community. Who is this workshop for? Many of the UX professionals we work with have mastered the design of user experiences, only to find that what limits their success and their career is the ability to frame their work as clear wins for the business. This online seminar is for these managers of user experience, interactive marketing, usability, or any accomplished UX professional aspiring to improve their strategic role within their firm. For UX Managers and practitioners looking to have larger business impact, this online seminar introduces you to simple, applicable models for playing a more strategic role within your organization. During this session we'll examine the role of UX in the greater business environment, and then narrow our focus on particular business and design skills you can apply to increase the value of UX throughout your organization. What will you learn? Approaches for thinking and talking about the value of UX Models for maturing the role of UX within your organization Specific tools for conveying business value of UX Specific design activities that lead to and communicate business value Plus you'll also receive a bonus report detailing key points of the seminar