Doors open 6:30pm with light refreshments.</br> </br>
<a href="http://userexperienceawards.eventbrite.com/"> Tickets on sale now !!</a> </br> </br>
<a href="http://userexperienceawards.com/"> More information.</a> </br> </br>
<a href="http://tech.groups.yahoo.com/group/nycchi/"> NYC-CHI</a>, New York City's largest and oldest user experience and usability organization, is coordinating a first-annual "Best User Experience" event as part of NYC's Internet Week 2011. The event will be hosted in conjunction with the NYC chapter of the <a href="http://www.upassoc.org/"> Usability Professionals Association (UPA)</a> , the NYC chapter of the <a href="http://www.ixda.org/"> Interaction Design Association (IXDA)</a> and the NY Chapter of the <a href="http://iainstitute.org/"> Information Architecture Institute </a> and the Information Architecture Meetup <a href="http://www.meetup.com/ia-14/"> Information Architecture Meetup</a>. </br> </br>
User Experience (UX) is an under-valued and often-misunderstood discipline that often gets mis-categorized under "design". While good functional design is an essential part of good user experience and possibly a viable categorization in the broadest sense of the term, user experience goes beyond visual design (page layouts and styles) to incorporate product and business strategy, effective implementation of technology, valuable content, logical user interactions and particularly usability - ease of use, adoption of emerging standards, intuitive navigation, and efficacy for the user in being able to accomplish his/her target goals. </br> </br>
Our aim with this event is to significantly raise the stature, understanding and awareness of UX as a critical part of the Internet and software development process and an essential element for success for any technology product or service in an ever-more-sophisticated consumer marketplace. How does a technology offering stand out from the crowd of iPhone apps or competitor websites and services? It all comes down to good UX.</br> </br>
8 experts in the field have agreed to be panelists and jurors for this event. These include:</br>
• <a href="http://www.linkedin.com/in/mjbroadbent"> MJ Broadbent </a> , NYC UX veteran, IxDA Board of Directors, Interaction11 conference co-chair</br>
• <a href="http://www.linkedin.com/in/chloegottlieb"> Chloe Gottlieb </a> , VP, ECD, Interaction Design, R/GA</br>
• <a href="http://www.linkedin.com/in/bryanhamilton"> Bryan Hamilton </a> , Group Director, Head of User Experience Discipline, Razorfish</br>
• <a href="http://www.linkedin.com/in/gpetron"> Gloria Petron </a> , President of the NYC Chapter of the Usability Professionals' Association (NYC UPA) and Customer Experience Lead for JPMorgan Chase</br>
• <a href="http://www.linkedin.com/in/whitneyq"> Whitney Quesenbery </a> , consultant to National Cancer Institute & Open University, amongst many other things!</br>
• <a href="http://www.linkedin.com/in/nicolesmithrubin"> Nicole Rubin </a> , Senior Consulting Director, Creative Good</br>
• <a href="http://www.linkedin.com/pub/kip-voytek/0/a85/28"> Kip Voytek </a> , now SVP at MDC Partners, agency veteran of Digitas, R/GA, RappCollins, Icon Nicholson and many others, teaches at Boulder Digital Works, Web 2.0 panelist</br>
• <a href="http://www.linkedin.com/in/beverlymay"> Beverly May</a> , Founder & President of Oxford Technology Ventures LLC, will be moderating the panel as this year's President of NYC-CHI
</br> </br>
EVENT DETAILS</br>
• DATE: Monday, June 6 2011 from 6:30-9pm at Parsons School of Design, Theresa Lang Student Center, Arnhold Hall, 55 West 13th Street, 2nd floor</br>
• FORMAT: a juried event with expert panelist review of submissions and an awards ceremony
</br> </br>
• SUBMISSION RULES: The rules of submission will be posted by early April. The goal is to solicit services, products and sites from the NY region and from both small and large companies over the last two years. Both companies and individuals can apply. Entries will have to be categorized the time of submission and there will be one Grand Prize winner with three other awards.
</br> </br>
• PARTNERS: Include NYC-CHI, IXDA, the UPA, IA Meetup
</br> </br>
• SPONSORS: Include <a href="http://www.linkedin.com/company/oxford-technology-ventures-llc"> Oxford Technology Ventures LLC</a> and <a href="http://www.newschool.edu/parsons/"> Parsons School of Design</a>.
add photo
add video
add slides
www.internetweekny.com/schedule?event=539
