Howdy everyone, we have two great topics this month that will get your mind working and provide great ideas that you can put into practice.
Using Facebook Social Plugins and OpenGraph for Fun and Profit
Presented by Jon Loyens, Director of Bazaarvoice Labs (bazaarvoice.com)
Sure it's easy to add a Like button to your website but what do you do with it once it's there? How can you use... [read more]
Howdy everyone, we have two great topics this month that will get your mind working and provide great ideas that you can put into practice.
Using Facebook Social Plugins and OpenGraph for Fun and Profit
Presented by Jon Loyens, Director of Bazaarvoice Labs (bazaarvoice.com)
Sure it's easy to add a Like button to your website but what do you do with it once it's there? How can you use Facebook Login to make registration for your site easier and get more user information all at the same time? What kind of data can you mine out of Facebook OpenGraph? In this presentation, I'll take everyone a step beyond the basics of Facebook's social plugins and demonstrate how to use the more advanced features of the Facebook platform and give everyone a glimpse of how much data is really there to be had and used.
Building a Usability and Analytics Toolkit
Presented by Judd Lyon, Partner/Technical Director at Trifecta Interactive (trifectainteractive.com)
Most of us probably agree that getting user feedback is important, yet why do many of our projects go without it? Judd will explore combining techniques and online tools that can help you drive improvements to your site/app.
Among the topics covered will be:
* Web Analytics
* Online Surveys
* Remote User Testing
* A/B Testing
* Search Engine and Social Media Tracking
* Reporting Dashboards
