See how to use predictive and business analytics to uncover customer behaviors that drive business growth at the IBM Cognos Midsize Business Analytics Virtual Summit
Join us on June 21 at 5 AM EDT, 12 Noon EDT or 8 PM EDT for the second in our 2011 series of interactive forums focused on business analytics solutions for midsize companies. This online event will focus on how you can use business...
[read more] See how to use predictive and business analytics to uncover customer behaviors that drive business growth at the IBM Cognos Midsize Business Analytics Virtual Summit
Join us on June 21 at 5 AM EDT, 12 Noon EDT or 8 PM EDT for the second in our 2011 series of interactive forums focused on business analytics solutions for midsize companies. This online event will focus on how you can use business analytics to “get connected” with your customers, a top priority for 95 percent of CEOs.*
Learn how to gain a deeper understanding of customer buying patterns so that you can outperform the competition. We will focus on easy-to-use, affordable solutions to help you improve acquisition and retention by using data about your customers' past and present behavior to predict what people are likely to do next.
• Hear Mark Smith, president of Ventana Research, discuss the latEDT trends and bEDT practices for using analytics in midsize companies
• Listen to how Mentoring Minds, an IBM business analytics customer, has successfully used customer-based analytics to increase sales by up to 250 percent in a single marketplace
• See a demo that proves the power of predictive analytics combined with business intelligence using IBM SPSS Modeler and IBM Cognos Express
• Visit a virtual expo hall filled with IBM Business Partners and IBM business analytics experts ready to offer valuable insights on how to use analytics to grow your business
• Network and chat with peers, colleagues, industry experts and IBM professionals in the communication lounge
• Download helpful information from a rich resource center
What to expect
From the convenience of your computer, you’ll enter a simulated conference environment. You’ll have the benefits of a real-life event—without the hassle and expense.
Register today and receive a pre-event paper by Ventana Research, "Customer Analytics - Benchmarking the Analysis of Data to Gain Better Insight.
*Capitalizing on Complexity: Insights from the Global Chief Executive Officer Study, IBM, May 2010
Register today!
http://www-01.ibm.com/software/data/cognos/products/cognos-express/registration.html?mc=-facebook
