Order tickets via Eventbrite:
http://startups2011-efbevent.eventbrite.com
Startup Lessons Learned is the first event designed to unite those interested in what it takes to succeed in building a lean startup. The goal for this event is to give practitioners and students of the lean startup methodology the opportunity to hear insights from leaders in embracing and deploying the core principles of the lean startup methodology. The day-long event will feature a mix of panels and talks focused on the key challenges and issues that technical and market-facing people at startups need to understand in order to succeed in building successful lean startups.
Agenda - NOTE THAT 9:30AM in California is 12:30PM in Puerto Rico
9:30 AM – 9:50 AM
Eric Ries: State of the Lean Startup Movement
Eric Ries, Host, Startup Lessons Learned
9:50 AM – 10:20 AM
Keynote: Mitch Kapor, KEI – A Conversation with Mitch Kapor and Eric Ries
Mitch Kapor, KEI
10:20 AM – 10:40 AM
Votizen Case Study: How and When to Pivot
David Binetti, Votizen
10:40 AM – 11:00 AM
Wealthfront Case Study: Continuous Deployment in an SEC-Regulated Environment
Pascal-Louis Perez, Wealthfront
11:00 AM – 11:30 AM
Keynote: Brad Smith, Intuit – A Conversation With Intuit CEO Brad Smith and Eric Ries
Brad Smith, Intuit
11:30 AM – 11:50 AM
Food on the Table One Year Later: From the Concierge Minimum Viable Product to a Scalable Business
Manuel Rosso, Food On The Table
11:50 AM – 12:10 PM
Case Study: IGN Entertainment
Roy Bahat, IGN Entertainment
Tony Ford, IGN Entertainment
12:10 PM – 12:30 PM
Case Study: Heroku
Adam Wiggins, Heroku
12:30 PM – 1:45 PM
Lunch
1:45 PM – 2:00 PM
Post-Lunch Welcome
Eric Ries, Host, Startup Lessons Learned
2:00 PM – 3:00 PM
Design + Lean Startup = Lean UX
Janice Fraser, LUXr
Case Study: Cooper
Tim McCoy, Cooper
Case Study: TheLadders
Jeff Gothelf, TheLadders
Case Study: LUXr NYC
Josh Seiden, LUXr NYC
Case Study: SideReel
Zach Larson, SideReel
3:00 PM – 3:30 PM
Keynote: Steve Blank
Steve Blank
3:30 PM – 3:50 PM
Afternoon Break
Take a moment to recharge your batteries and top up your tank with sugar or caffeine, or both.
3:50 PM – 4:10 PM
Dropbox Case Study: Epic Scale One Year Later
Drew Houston, Dropbox
4:10 PM – 4:30 PM
Groupon Case Study: Using Lean Startup Principles to Manage Hypergrowth
Suneel Gupta, Groupon
4:30 PM – 4:50 PM
Hearsay Case Study: Agile Practices Applied to Sales and Marketing
Clara Shih, Hearsay
4:50 PM – 5:10 PM
Case Study: IMVU
James Birchler, IMVU
