moderated by Stowe Boyd.

Social media’s impact on the world of business has been major, and has in some ways turned business inside out: opening up to customers and adopting social media has started to move business away from mass marketing, and people’s adoption of these has led to a defection from mass identity, and mass markets. As our work becomes more social, more mobile, and... [read more]

moderated by Stowe Boyd.

Social media’s impact on the world of business has been major, and has in some ways turned business inside out: opening up to customers and adopting social media has started to move business away from mass marketing, and people’s adoption of these has led to a defection from mass identity, and mass markets. As our work becomes more social, more mobile, and increasingly channeled through mobile, social ‘work media’, what is the relationship between workers and business?

What will ‘workplace’ and ‘at work’ mean when people work in many locations and increasingly lose the distinction between work and leisure time? How can business rethink the workplace in light of the primacy of social network-based communication and collaboration?

Special guests: Valeria Maltoni, Marcia Conner, and Jennifer Magnolfi.

We will also be live streaming the event. Just save this link http://www.livestream.com/podio and click it on Thursday 7pm EST to watch the session and have the chance to post questions to the panel!