Refresh: Don’t Forget to Kick Ass - Sketching & Prototyping

If you've seen Sara's earlier presentations at Refresh you're likely as excited as I am that she'll be up on stage sharing her experience and approach to sketching and prototyping. While the focus may sound design-oriented, Developers, writers, marketing folks and entrepreneurs alike will all benefit from this presentation. This presentation will run longer than our normal... [read more]

If you've seen Sara's earlier presentations at Refresh you're likely as excited as I am that she'll be up on stage sharing her experience and approach to sketching and prototyping. While the focus may sound design-oriented, Developers, writers, marketing folks and entrepreneurs alike will all benefit from this presentation. This presentation will run longer than our normal topics, so we'll focus the entire meeting on it and ensure there's plenty of timed during and after the presentation to explore the possibilities.


Don’t Forget to Kick Ass - Sketching & Prototyping for Product Innovation
Presented by Sara Summers

Process. Everyone has it, but not everyone has the chance to make award winning, wildly successful products people can’t stop talking about. We drudge through tight deadlines, organizational missteps, endless revisions and bug fix cues, and constant pressure to ‘get it right’.. But how do we know what the right experience is if we’re not sketching, experimenting and testing the possibilities?

Together we’ll learn how to summons the brightest ideas, prototype through problems and examine ways to stitch innovation into the product development process. Then, transfer our insights into powerful, collaborative concepts to share and test with clients, teammates and users alike.

Sara is a User Experience Evangelist for Microsoft who lives for big ideas, changing everything, breaking your toys and capturing new ideas.

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