eat:Strategy 2011 “eat:Strategy” will be a day long Strategy Conference combining minds from research, psychology, branding and design. Each speaker will share approximately 20 minutes of their story about how their expertise is helping shape and conceive better strategies for clients, ideas and brands across the world. With emerging technologies, design & sustainability leading... [read more]

eat:Strategy 2011 “eat:Strategy” will be a day long Strategy Conference combining minds from research, psychology, branding and design. Each speaker will share approximately 20 minutes of their story about how their expertise is helping shape and conceive better strategies for clients, ideas and brands across the world. With emerging technologies, design & sustainability leading and changing how we all view the world. You will leave the conference intrigued and empowered with a holistic view of how strategies are being shaped at some of the most forward thinking firms in North America. You will gain knowledge on how to reach a wider audience and improve your company’s strategies for the rest of 2011 and beyond. We are pleased to offer you speakers from Toronto, San Francisco and New York!  Four examples of our phenomenal speakers come from Teehan + Lax, IDEO, Strawberry Frog & Beardwood Design. Stay tuned as more speakers are confirmed!  Agenda09:00am - Registration & CoffeeWe'll be serving coffee, juice and snacks during registration. If you'd like a hearty breakfast please grab a bite before arriving!   10:00am - Opening Remarks10:15am - ResearchChristopher Berry, VP Measurement Science at SyncapseRichie Grantham, Group Planning Director at Strawberry FrogJennifer Leoard, Design Lead at IDEO11:15am  - Break11:30am - PsychologyCybelle Srour, SVP, Strategy & Insights at Proximity CanadaBrian Cugelman, Consultant at AlterSpark12:15pm - Lunch1:15pm - BrandingAllison Spicer, Design Director at Beardwood DesignVanessa Blok R.G.D, Founder at Blok DesignBarry Quinn, Executive Creative Director, Design at Juniper Park2:15pm - Break2:30pm - DesignJon Lax, Co-Founder at Teehan + LaxCheesan Chew, VP - Partner at Idea Couture  3:45pm - Final Words4:00pm - Head Home SpeakersChristopher Berry | @cjpberryVP Measurement Science at SyncapseChristopher Berry is Vice President, Measurement Science at Syncapse, a leading social media technology company. In this role, Chris develops physical and social technologies that help marketers demonstrate the ROI of social media marketing, insight generation, and optimization. His team’s most recent contributions include research papers on the Value of a Facebook Fan and Advanced Sentiment Analysis. Previously, Chris held management positions at Critical Mass, and a variety of research positions at not-for-profit and academic institutions.      Richie GranthamGroup Planning Director at Strawberry FrogRichie Grantham is an outlier