Speaker: Jeff Hasen, CMO Hipcricket
In a society where everyone is constantly on the go, mobile marketing is an excellent tactic to accommodate that fast-paced, world-at-your-fingertips lifestyle. The trick is figuring out which forms of mobile marketing are most beneficial.
And the stats support mobile’s effectiveness:
• 82% of smartphone users notice mobile ads
• 74% of smartphone...
[read more] Speaker: Jeff Hasen, CMO Hipcricket
In a society where everyone is constantly on the go, mobile marketing is an excellent tactic to accommodate that fast-paced, world-at-your-fingertips lifestyle. The trick is figuring out which forms of mobile marketing are most beneficial.
And the stats support mobile’s effectiveness:
• 82% of smartphone users notice mobile ads
• 74% of smartphone shoppers make a purchase as a result of using their smartphones to shop around
• 88% of those who look for local information on their smartphones take action within a day
Join Jeff Hasen, CMO of Hipcricket, as he brings discusses the latest trends and shows us how mobile can enhance advertising budgets and generate ROI. Companies benefiting from Jeff’s talents have landed on Wired’s list of most innovative entities on Earth and been named pioneers in the burgeoning mobile marketing category.
Special thanks to our sponsor, Performing Ads,
www.performingads.com
