How do we define unGeeked? Any department in a company or organization that directly or indirectly positions and helps to communicate the value of the brand to its clients (B2B) or consumers (P2C0 or members (Not-for-Profits). unGeeking is effectively leveraging both the corporate and personal brand. It’s learning how to authenticate the brand and manage both the brand’s online and offline... [read more]

How do we define unGeeked? Any department in a company or organization that directly or indirectly positions and helps to communicate the value of the brand to its clients (B2B) or consumers (P2C0 or members (Not-for-Profits). unGeeking is effectively leveraging both the corporate and personal brand. It’s learning how to authenticate the brand and manage both the brand’s online and offline communities via effective leadership, marketing, branding, participation, engagement, storytelling and customer service.