As the first of 77 million baby boomers reach their “encore” years, leading-edge companies are rethinking aging and redesigning products, services, and environments to meet their changing needs and desires. This event will explore how strong design can successfully launch products and services and set best practices. Combining expert presentations and audience brainstorming, this event will...
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As the first of 77 million baby boomers reach their “encore” years, leading-edge companies are rethinking aging and redesigning products, services, and environments to meet their changing needs and desires. This event will explore how strong design can successfully launch products and services and set best practices. Combining expert presentations and audience brainstorming, this event will highlight the importance of aesthetics, consumer convenience, and company goals by presenting examples of innovative design in the area of products (commercial, medical, financial), services (healthcare, financial, travel) and environments (work, retail, living).