*Use discount code "ISITE" for 20% off your registration!!*

The stakes have never been higher for universities to use the web effectively. Digital is fundamentally transforming how institutions recruit students, empower faculty, connect with the community and cultivate alumni relationships.

But change is hard, especially in higher education. Strapped budgets, understaffed teams and a... [read more]

*Use discount code "ISITE" for 20% off your registration!!*

The stakes have never been higher for universities to use the web effectively. Digital is fundamentally transforming how institutions recruit students, empower faculty, connect with the community and cultivate alumni relationships.

But change is hard, especially in higher education. Strapped budgets, understaffed teams and a decentralized political environment make it challenging to create great digital programs. We’ve assembled a panel of leading higher education marketers for a lively discussion on what works, what doesn’t, and where they see higher education digital marketing going in the next 5 years. A must attend event for anyone that works with, or within, higher education.

Speakers:

- Gene Begin, Digital Marketing Director, Babson College
- Tom Baird, Vice Chancellor, Institutional Advancement, University of Michigan-Dearborn
- Perry Hewitt, Chief Digital Officer, Harvard University
- Jessica Krywosa, Director of Web Communication, Suffolk University
- Mike Petroff, Web and Enrollment Technology Manager, Emerson College

Moderator:

- Jeff Cram, Chief Strategy Officer & Co-founder, ISITE Design

Agenda:
11:30 - 12:00: Registration & networking
12:00 - 1:00: Panel discussion
1:00 - 1:30: Q&A

Purchase your event pass at futurem.org and register for this session.
**Be sure to use discount code "ISITE" for a 20% discount!!**