Social Media and Job Skills - The changing job descriptions for social med

Order tickets via Eventbrite:
http://aug2011smbmadison-efbevent.eventbrite.com

Social Media and Job Skills

The Changing Job Descriptions for Social Media


Facility Host and Location: Madison College West Campus (Gammon and Mineral Point Rd) Room 219. Parking is free.


Today's Social Media career person is usually someone who learned the techniques themselves. As Social Media classes... [read more]

Order tickets via Eventbrite:
http://aug2011smbmadison-efbevent.eventbrite.com

Social Media and Job Skills

The Changing Job Descriptions for Social Media


Facility Host and Location: Madison College West Campus (Gammon and Mineral Point Rd) Room 219. Parking is free.


Today's Social Media career person is usually someone who learned the techniques themselves. As Social Media classes start training workers for the field, what will this mean to those already in it? This session will look at the current state of jobs for Social Media, projections and ideas for future changes. It will also give you a chance to give feedback about the role of Social Media Managers for a business.

Speakers:

Steve Noll is the Co-lead Program Director & Marketing Professor at Madison College. He spent 12 years in industry focusing on advertising and promotions for both the B2B and B2C markets. He is an Addy-Award winning copywriter and runs his own Marketing/Consulting firm. He has been teaching for 5 years. He holds a Bachelor's Degree in Communications and a Masters Degree in Business Marketing. He's currently working on a book titled "The Nine Theorems of Marketing, or: 2+2=3."

Follow him at @MSNSocialMedia.

Kristin Uttech has spent over 20 years in leadership positions within corporate marketing. She spent the majority of her career at Penda Corporation as their Director of Marketing Communications where she developed strategic communications plans for current and emerging business units. While at Penda, she was named the Madison Chapter AMA Marketer of the Year as a result of her national consumer co-branded campaign with NASCAR and Craftsman. She was also the Director of Vertical Marketing for Sonic Foundry where she targeted corporate and higher education markets to drive sales of Mediasite, a leading webcasting technology. She has extensive experience in corporate training, public relations, consumer and trade advertising, social media, and new product development. She currently serves as the Co-lead Program Director and Marketing Professor for Madison College. She has a BA from UW-Eau Claire, a MBA from Marquette University and is planning to start a Phd in Organizational Leadership in 2012.

Follow her on Twitter at mktmomprof

Twitter Page: @Madison_College

Additional guests will be recent graduates of the Social Media Marketing Certificate Program - Liesel Olson (@LieselOlson) of The Creative Company, and Steve Davis (, Social Media Manager for Smart Toyota


Coffee, Food and Facility host are Madison College! THANK YOU!

Copy and paste a Youtube link below submit

Copy and paste a Slideshare link below submit