FREE Webinar: Privacy Fundamentals for Mobile--What You Need to Know To Successfully Navigate the Landscape
September 22, 2011 - 11:00 AM PST
Space is limited: Reserve your spot now
As mobile marketing continues to grow, the use of data for analysis and personalization has become increasingly important in successfully providing relevant services to users. Some of the uses of mobile data, such as...
[read more] FREE Webinar: Privacy Fundamentals for Mobile--What You Need to Know To Successfully Navigate the Landscape
September 22, 2011 - 11:00 AM PST
Space is limited: Reserve your spot now
As mobile marketing continues to grow, the use of data for analysis and personalization has become increasingly important in successfully providing relevant services to users. Some of the uses of mobile data, such as location and device IDs have started drawing scrutiny by media, policymakers and advocates.
What are the issues that are creating concerns? How can you avoid the risks? What are the emerging best practices? What is the MMA doing? Join leaders of the MMA and the Future of Privacy Forum to learn how you can navigate the legal and policy challenges facing the mobile advertising ecosysytem.
Speakers:
Michael Becker, North American Managing Director, Mobile Marketing Association
Jules Polonetsky, Co-Chair and Director, The Future of Privacy Forum
Christopher Wolf, Co-Chair, The Future of Privacy Forum; Partner, Hogan Lovells US LLP
Space is limited: Reserve your spot now:
https://www3.gotomeeting.com/register/157822494
