Awareness Exploring Social Media Business Summit

Whether you're a small business owner looking for answers, a brand marketer hoping to learn what's next for your brand or an agency or firm connecting companies with their customers through social channels, this power-packed day puts you in the know. The top thinkers and practitioners in the industry will bring practical, actionable to-dos that you can begin using immediately to help... [read more]

Whether you're a small business owner looking for answers, a brand marketer hoping to learn what's next for your brand or an agency or firm connecting companies with their customers through social channels, this power-packed day puts you in the know. The top thinkers and practitioners in the industry will bring practical, actionable to-dos that you can begin using immediately to help your business become more social and successful.     Awareness and Exploring Social Media are proud to present the Awareness Exploring Social Media Business Summit, an all-day, intensive learning event, Monday, October 17, 2011 at the Boston Marriott Burlington. Speakers include Altimeter Group analyst Jeremiah Owyang, Shift Communications principal Todd Defren, OneForty.com's Laura Fitton and a Who's Who of digital marketing and social media marketing notables. Register by Sept. 17 to get the Early Bird Discount!   ESM and Social Media Explorer CEO Jason Falls, Content Rules authors C.C. Chapman and Ann Handley, mobile and event marketing expert Tim Hayden, Location-Based Marketing for Dummies co-author Mike Schneider, Awareness's Mike Lewis, email and social media marketing expert DJ Waldow and SocialFresh founder Jason Keath will also speak at the Summit. The event will also have a brand and agency case study panel that includes Dave Kerpen from Likeable Media, Rick Racela from Comcast Sports Group, Jonas Nieslen of Mindjumpers and Taulbee Jackson from Radious.    All that is just $250 (No 49's or 99's -- consider it Jason Falls's No Bullshit pricing!) for early bird registrations completed by Sept. 24. The full-price for all that learning is just $300! The cost includes breakfast and lunch and all attendees receive a one month free membership in ExploringSocialMedia.com, a learning community and digital marketing expertise resource. Tentative Agenda 8-8:30 a.m. Networking and Breakfast 8:30 a.m. Welcome/Introductions - Mike Lewis & Jason Falls 8:45 a.m. Opening Keynote: Jeremiah OwyangHow to build a scalable social business program 9:45 a.m. Todd DefrenIntegrating Social  10:15 a.m. Networking Break 10:30 a.m. Ann Handley & C.C. ChapmanApplying Content Creatively  11:00 a.m. Mike Lewis Distributing Social Content 11:30 a.m. Tim HaydenBecoming Mobile  12:00 p.m. Lunch 12:15 p.m. Lunch Keynote: Jason FallsNo Bullshit Social Media Stories   1:15 p.m. Mike SchneiderChecking In: Location-Based Marketing  1:45 p.m. Jason KeathYes, Your Company Blog CAN Drive Business  2:15 p.m. Networking Break 2:45 p.m. DJ WaldowSocializing Email Marketing  3:15 p.m. Laura FittonMake Yourself Useful  3:45 p.m. Case Studies PanelDave Kerpen, LikeableMedia; Rick Racela, Comcast Sports Group; JonasNielsen, Mindjumpers; Taulbee Jackson, Radious. 4:15 p.m. Mike Lewis & Jason FallsClosing Thoughts & Open Q&A 4:30 p.m. Networking/Cocktail Event (Optional) Register and reserve your spot now!   NOTE: Be sure to register for the Altimeter Group's Tweetup the night before, Oct. 16! Meet and greet before the event! See you there!

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