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The Changing Role of the CMO: The New Digital Conversation
Webcast · Friday, October 14, 2011 at 5:30 AM
I'm a conundrum for those who like to put people into boxes. Communication Specialist - Planning, Digital & Interactive Media, Measurement. Tweeting everywhere.
Join Harvard Business Review and IBM for an exclusive look into the 2011 IBM Global CMO Study, live from the Harvard Club in New York. Be the first to hear the results of this study encompassing over 1,700 responders in 64 countries.
What are the key trends that impact marketing today and have the potential to transform the discipline? How are marketing executives responding to the increasing... [read more]
What are the key trends that impact marketing today and have the potential to transform the discipline? How are marketing executives responding to the increasing... [read more]
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