On October 11th, join brand thought leaders as they discuss how social media and and advertising is evolving and creating new opportunities for brands to engage with consumers. Individuals from agencies and brands will learn how social advertising on Facebook is a totally different medium. The panel will cover many of the new advertising innovations and best practices related to metrics, ad... [read more]

On October 11th, join brand thought leaders as they discuss how social media and and advertising is evolving and creating new opportunities for brands to engage with consumers. Individuals from agencies and brands will learn how social advertising on Facebook is a totally different medium. The panel will cover many of the new advertising innovations and best practices related to metrics, ad units, social graph, engagement, and brand building.

Speakers:
Michael Donnelly, Coca Cola, Group Director of Worldwide Marketing
http://www.linkedin.com/in/donnellymr
Kathryn Szumowski, Turner Broadcasting, Sr. Media Director
http://www.linkedin.com/pub/kathryn-szumowski/9/974/5a5
Radha Subramanyam, The Nielsen Company, SVP, Consumer Insights and Analytics
http://www.linkedin.com/pub/radha-subramanyam/4/17a/9b6
Jennifer Saba, Thomas Reuters, Media Correspondent
http://www.linkedin.com/pub/jennifer-saba/5/694/648

Schedule:
6:00 - 6:45: Networking / Cocktails
6:45 – 7:45: Panel Discussion
7:45 – 8:00: Q&A