PRODUCERS GUILD OF AMERICA NEW MEDIA COUNCIL EAST PRESENTS: SMART TV

Now that the battle for high-resolution HD displays, including 3D, is well underway, the next front on the war for viewership lies in Smart TV. Once viewed as a gimmick for high-end large-scale displays, Smart TV is now a canvas for producers to deliver shows and apps to a new generation of Internet-enabled displays. Displaysearch predicts that 50% of all television sets above 50 inches will be... [read more]

Now that the battle for high-resolution HD displays, including 3D, is well underway, the next front on the war for viewership lies in Smart TV. Once viewed as a gimmick for high-end large-scale displays, Smart TV is now a canvas for producers to deliver shows and apps to a new generation of Internet-enabled displays. Displaysearch predicts that 50% of all television sets above 50 inches will be some form of Smart TV by 2014. And the landscape is not just confined to traditional TV manufacturers, but includes the likes of Apple and Google, among others. With smartphones and tablets providing greater opportunities for producers, apps produced on one device will be ported to a new generation of Smart TVs, and vice versa, transforming how producers conceive of television for an audience that still wants big-screen experiences, even if the television needs to behave like multiple screens, simultaneously.   Speakers:  Eric Anderson, VP Content Product Solutions, Samsung Eric Andersonhas more than 20 years experience in mobile and content delivery services and currently serves as the Vice President of Content and Product Solutions for Samsung Electronics America, Inc. His primary responsibility is to enhance the Samsung end user experience by providing content discovery and distribution services across the Home Entertainment, Mobile Entertainment and Home Appliance portfolios. Prior to working at Samsung, Eric served as SVP of Business Development and Corporate Development for Handango, an independent Smartphone application store provider and content aggregator. Before joining Handango, Eric oversaw the Media and Entertainment group for Ericsson North America and spent more than 8 years at Accenture in their mobile and wireless data practice.   Vamsi Sistla, Telvetto  Vamsi Sistla is the founder of Telvetto, a stealth start-up that is building the next Smart TV curation experience. He was formerly director of the mobile/social media platform product group at Rovi and previously held mobile content management roles at Macrovision and TVGuide. He has been a pioneer in the interactive TV space, having developed new platforms for Ignite, creating AOLTV experiences for ‘Price is Right;’ ‘Wheel of Fortune,’ and ‘Jeopardy,’ while at Mixed Signals, and building the first real-time social TV experience for ‘Survivor,’ while with Steeplechase Media and Television.com. He has worked as a software engineer for Strucutural Research Dynamcis Corporation and the Ford Motor Company.   Rick Mandler, Vice President and General Manager, Walt Disney Internet Group and ABC’s Enhanced TV Rick Mandler is vice president for the Walt Disney Internet Group (WDIG) and is responsible for all business development, production, technical, and integrated sales for Enhanced TV fare produced for all Disney-owned broadcast and cable network programming. WDIG and Enhanced TV programming is delivered via an Internet-connected computer and is controlled by the user while watching the show simultaneously on television. It is neither a television experience nor an Internet computer experience, but truly both at the same time

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