For the Win: Games as Business, and Business as Games

For the Win: Games as Business, and Business as Games

Golisono Auditorum (70-1400) · Friday, October 28, 2011 from 2:00 PM to 3:00 PM

  • Kevin Werbach
  • Eric Ellis
Prof. Kevin Werbach (The Wharton School, University of Pennsylvania)

Gamification--or the use of game features in non-game settings--has been embraced by the commentariat, by hipsters and hypesters, and increasingly by business. Werbach will examine the uses of gamification in business settings, and explain the positive and negative aspects to these uses. He will also discuss his experience of ... [read more]
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