The FT's flagship Digital Media Conference, Building success in a connected world, will bring together innovators and business leaders from the world's most influential media companies to share their thoughts on an industry that's changing at breakneck speed.
Follow the event via livestream:
http://bit.ly/FTdigmed12
The media industry is being driven by the technology customers...
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The FT's flagship Digital Media Conference, Building success in a connected world, will bring together innovators and business leaders from the world's most influential media companies to share their thoughts on an industry that's changing at breakneck speed.
Follow the event via livestream:
http://bit.ly/FTdigmed12
The media industry is being driven by the technology customers are deciding suits their lifestyle best. As today's world moves towards multi-devices, multi-screens and evolving platforms, companies have little choice but to engage with them to extend their customer reach and enhance the consumer experience.
Yet in spite of all the enthusiasm for digital, only a few media companies have worked out the optimum strategy to succeed in this new connected world, with traditional revenue models still outperforming digital revenue models.
As consumer appetite for new digital experiences continues to grow at a staggering pace, those that wish to go the distance must find digital business models that have staying power and will generate revenue in the long term.
At the FT Digital Media Conference 2012, you will hear first-hand insights from media players leading their companies forward in the fast paced digital era.