Part of Econsultancy’s international series and now in its second year, Digital Cream Dubai is the region's only roundtable forum for senior client-side digital marketers to discuss and explore the latest best practice on digital strategy, business models, investment, ROI and supplier selection. Attendees can discuss their future online strategies and compare with peers as well as hear inspirational keynote speakers.
The key to the event is for senior client-side digital marketers to learn about gaining more budget and CFO commitment for digital marketing, better selection and short-listing of partners and suppliers and maximizing ROI from online channels longer term.
Digital Cream has been devised by the analysts and editors at Econsultancy in consultation with the most senior digital buyers in the world and runs in London, Dubai, New York, Chicago and Singapore.
Attendees get to pick three tables from the following topics:
1. E-commerce & Site Conversion moderated by Mustafa Ahmed, Lecturer in E-Commerce and Digital Strategy
2. Content Strategy moderated by Suzanne Locke, Digital Media, Product Management and Content Specialist
3. Online Advertising & Maximizing Returns
4. Online PR, Buzz Monitoring and Reputation Management
5. Email & Cross-Channel Marketing moderated by Akvile Pareigyte, Digital Brand & Marketing Manager, Jumeirah
6. Integrated Search Marketing (SEO/PPC) moderated by Caroline Wyhatt, Head of Digital at AMEinfo.com
7. Social Media – Marketing, Measurement, Monetization moderated by Abbas Alidina, Founder and Director, Logicks.com
8. Social Media and Managing Online Communities moderated by Akanksha Goel, Managing Account Director, Socialize
9. Online and Social Gaming
10. Managing Digital Teams: Budgets and Channel Integration
11. User Experience and Customer Journeys
13. Web Analytics
13. Customer Experience Management
14. Mobile Commerce
15. Mobile Marketing & Apps moderated by Bhavishya Kanjhan, Clique Media
16. Digital skills, recruitment and training moderated by Naveed Akram, Senior Account Manager, Econsultancy
For more information on Digital Cream Dubai, and other Econsultancy Global Conferences, please visit:
http://econsultancy.com/events/digital-cream-dubai