ELEVATE YOUR DIGITAL MARKETING  Presented by Raven Internet Marketing Tools & Expion Social media isn’t rocket science, but to fully understand and embrace digital marketing, which includes an emphasis on social media marketing,  in today's consumer environment, three critical factors must be learned: New standards of behavior, technology and a sound strategic approach to... [read more]

 ELEVATE YOUR DIGITAL MARKETING  Presented by Raven Internet Marketing Tools & Expion Social media isn’t rocket science, but to fully understand and embrace digital marketing, which includes an emphasis on social media marketing,  in today's consumer environment, three critical factors must be learned: New standards of behavior, technology and a sound strategic approach to using them. Those lessons and more highlight Explore, Social Media Explorer's signature learning event, which comes to Dallas-Fort Worth February 17, 2011. Reserve your seat now for the first in a 2012 series of one-day, intensive seminars and workshop events designed to help the business owner, marketing professional, public relations practitioner and even non-communications discipline professionals understand a deeper, more strategic approach to digital and social media marketing for their business. REGISTER AND RESERVE YOUR SPOT NOW! The FIRST 100 PEOPLE to register get the absolute lowest price of $250!  Regular price for the event is $400. Registration includes breakfast, lunch, a cocktail reception, networking time and a one-month free trial of Social Media Explorer's on-call consultancy and question-answer site, ExploringSocialMedia.com. SPEAKERS Explore events feature the leading thinkers, practitioners and researchers in the digital marketing industry. Explore Dallas-Fort Worth's lineup includes Social Media Explorer's own Jason Falls, Copyblogger.com's Brian Clark, Tom Webster of Edison Research, Aaron Strout from WCG and co-author of Location-Based Marketing for Dummies, Zena Weist of Edleman Digital, Kevin Magee from Expion, Arienne Holland from Raven Tools, mobile marketing expert Tim Hayden of 44Doors, Nichole Kelly from Full Frontal ROI, video marketing expert Giovanni Gallucci, DJ Waldow from Waldow Social, Mike Merrill from ReachLocal.com and more to be announced. We'll present panels focused on case studies, technology and tool selection and more. TOPICS Nothing makes an event better than strong content. Our topics will include developing an ROI framework for your business; how to operationalize social media across the enterprise; how research and data fuel more effective marketing campaigns; incorporating location-based marketing, email marketing, mobile marketing and video marketing into your strategies;  content marketing to wow your audience; how to turn mobile customers into passionate fans; digital marketing strategies for small and medium businesses; managing social content; the one secret to driving action through social media and many more.   SPONSOR EXCELLENCE   In addition to excellent speakers, Explore brings experts to the table in the form of our sponsors. Social technology companies bring their best to the event, providing you with additional advice, ideas and usefulness. Our sponsors for Explore Dallas-Fort Worth include presenting sponsors Expion and Raven Internet Marketing Tools; Navigator Sponsors NetBase, 44Doors, Cision, Visible Technologies and Edison Research; and Compass Sponsors uberVu, Social Media Club Dallas, Social Media Club Fort Worth, MarketingProfs and the Dallas Business Journal.      FACILITY & CATERING Explore Dallas-Fort Worth will take place in the exquisite meeting facilities at Union Station Dallas. Our meals will be catered by Wolfgang Puck Catering as well. (Yeah, we're cool like that.)   HOTEL For those traveling to the event from out of town, the event hotel is the Hyatt Regency Dallas, just adjacent to Union Station. The conference rate is $129 per night. Reserve your rooms by Jan. 29, 2012 to secure the rate. Just refer to the "Explore" event rate.   DO NOT WAIT! SEATS ARE FILLING QUICKLY! Explore is one of the best values for the investment in the social media marketing education space. It is an extension of the Exploring Social Media Business Summits conducted in Toledo and Boston in 2011. Both events concluded with rave reviews. Just search Twitter for #ESMBoston and #ESMToledo to see for yourself. Explore promises to expand on that success by bringing the best thinkers in the business to Dallas-Fort Worth to help you take your digital marketing to the next level.