To learn more: http://bit.ly/AjPwIw
Sneak peek podcast: http://bit.ly/y7rv1s

In an increasingly complex era of weakened economies, slashed budgets, and increased competition for every donor and every dollar, non-profits continue to struggle. Never before has fundraising been more critical to the viability and success of an institution. And, the reality is, your donors have evolved.

To be... [read more]

To learn more: http://bit.ly/AjPwIw
Sneak peek podcast: http://bit.ly/y7rv1s

In an increasingly complex era of weakened economies, slashed budgets, and increased competition for every donor and every dollar, non-profits continue to struggle. Never before has fundraising been more critical to the viability and success of an institution. And, the reality is, your donors have evolved.

To be successful and effective today—and moving forward—will require significantly altered expectations and understanding of your donors, as well as qualitatively different strategies and tactics than those you’ve used in the past.

This informative session provides an overview of the higher education fundraising landscape of today, and an in-depth look at cutting-edge research focused on donor marketing and engagement. Opportunities and challenges are discussed, along with clear direction on how you can implement this data into actionable, and most importantly—measurable—strategies.

Who Should Attend
This session is a must for anyone interested in learning how to better connect, engage, and motivate donors through effective communication strategies. Based on national research, you’ll get insight into several key trends, including: engagement of young alumni, women as donors and the changing trends of technology. But this is more than just a knowledge share—you’ll learn how to take this research and apply it while utilizing measurable tools to take your marketing efforts to the next level—and your ROI.

Register now: http://bit.ly/AjPwIw