Local Search - The Secret to Conversion

Next Meeting – Local Search - March 21st, 2012

Not that long ago, Local optimization meant making sure your name started with an "A" As the printed directory fades in importance, the local web gains. Twenty percent of desktop searches have a local intent, and mobile searches are intensely local. That's roughly two billion searches a month.

The local opportunity is huge,... [read more]

Next Meeting – Local Search - March 21st, 2012

Not that long ago, Local optimization meant making sure your name started with an "A" As the printed directory fades in importance, the local web gains. Twenty percent of desktop searches have a local intent, and mobile searches are intensely local. That's roughly two billion searches a month.

The local opportunity is huge, but the landscape has become complicated. Local listing information has moved from a printed directory to dozens of sites and data sources. Influences for local search rankings include everything from contextual information to ratings and reviews.

Each local listing can now have as much importance as a company's main website.

Learn to tap into this important traffic source the DFWSEM's next meeting. Don't miss out on two billion searches a month.

Come at 6:30 to network and plan to stay after for a while to network with the leading experts on SEM and SEO.

FREE TO MEMBERS - ONLY $35 for visitors but, if you join, your $35 will be applied to the $150/year membership fee!

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