Fleishman-Hillard is once again keeping the SXSW spirit alive in Boston. For the second year, we are bringing together smart people to share their stories. "Austin 2 Boston: Sharing Learnings from SXSWi 2012" is a happy hour event designed to bring together Boston area social media, marketing and communications pros who were either in Austin for SXSWi or wished they could have gone....
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Fleishman-Hillard is once again keeping the SXSW spirit alive in Boston. For the second year, we are bringing together smart people to share their stories. "Austin 2 Boston: Sharing Learnings from SXSWi 2012" is a happy hour event designed to bring together Boston area social media, marketing and communications pros who were either in Austin for SXSWi or wished they could have gone. For both groups, this event offers the opportunity to learn cool things and connect with peers. Presentations will be fast-moving. A range of high-profile local speakers will be on hand and their 3-4 minute presentations will follow a common format: one mega takeaway from this year's SXSW; 3-4 smaller, but still important takeaways; and best of all, how they plan to integrate these new ideas into their work this year. The lineup of speakers will include: Jim Storer (@jimstorer), co-founder and principal at The Community Roundtable Lauren Vargas (@vargasl), Community Management Strategist at Aetna Margot Bloomstein (@mbloomstein), principal of Appropriate, Inc. and author of Content Strategy at Work: Real-World Stories to Strengthen Every Interactive Project Jessica Paar (@SamuelAdamsBeer), Senior Public Relations Manager, The Boston Beer Company Adam Cohen (@adamcohen), Partner and SVP of Digital and Social Media in the Boston office of Fleishman-Hillard Before and after the presentations, we'll enjoy networking SXSW-style (i.e. food and drinks). Follow along with the hashtag #Austin2Boston. See you there!