Adapting Ourselves to Adaptive Content

Adapting Ourselves to Adaptive Content

OgilvyOne Worldwide · Tuesday, March 27, 2012 at 6:30 PM

  • Tessa Horehled
  • Jaime Wilson
  • Juan Rafael Lopez
Presentation by Karen McGrane

For years, we've been telling designers: the web is not print. You can't have pixel-perfect layouts. You can't determine how your site will look in every browser, on every platform, on every device. We taught designers to cede control, think in systems, embrace web standards. So why are we still letting content authors plan for where their content will... [read more]
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