UPDATE: Topics Announced! Location Announced!! On May 24th, we are bringing back one of the most talked about and exciting evenings from last year - and having our SMCATL meeting PechaKucha or Lightning Talk style. For those of you who have never heard of PechaKucha or Ignite, it is a simple, unique, and fast paced presentation style where each presenter shows 20 images or slides, each for either 15 or 20 seconds each. The images advance automatically, and the presenter speaks along with the images. (So each presentation is either exactly 5 minutes long, or exactly 6 minutes 40 seconds long!). Also used by Ignite, and Lightning Talks, these fast paced presentations are fun, exciting, and can inspire. PechaKucha started in Tokyo, as a way for designers, architects, artists, and other creatives to get together and share their ideas, works, and thoughts in a unique and fun way. It's very social, and very fun. To learn more about PechaKucha, please visit
www.pecha-kucha.org. To learn more about Ignite, please visit
http://ignite.oreilly.com/ - - - - - - - - - Meeting Format: 6:00 - 6:30 Networking 6:30 - 8:30 Presentations Location: Einstein's (Midtown) - - - - - - - - - Below are the selected topics for 2012 (in no particular order) Title: Marketing the Final Four® Description: In just under one year, Atlanta will host the NCAA® Men’s Final Four® April 6 - 8, 2013. Learn about the NCAA has changed its approach to balancing hyper-local and national marketing requirements since Atlanta submitted its bid in 2008, the mix of marketing efforts used to promote the event locally and nationally, and how you can get involved to make it the best one in the NCAA’s history. Name: Sharon Goldmacher Company: communications 21 Twitter handle: @c21pr Blog or Website: The C-Word Title: The Convergence of Entertainment & Social Description: Driven by the fingers’ reach of connected devices, consumers have become restless and constantly connected. The days of simple TV watching are over as digital platforms have replaced the era of the traditional water cooler. Name: Chad Elkins Company: Engauge Twitter handle: @ratpack Blog or Website:http://engauge.com Title: What Happens in Vegas Goes on YouTube: Social Media Strategies and Crisis Communications Description: In order to better protect the reputation of your organization, new crisis communications protocols that integrate social media strategies must be put in place to meet today’s new challenges. Presentation will quickly highlight key strategies that are an important part of an updated crisis communications plan that incorporates social media.Name: Patrick L. Burns Company: Arc 3 Communications Twitter handle: @PatrickLBurns Blog:
www.arc3commuications.com/blogWebsite:
www.arc3communications.com Title: Twitter for Non-Traditional BusinessesDescription: We all know how great Twitter can be for brands, restaurants, charities, etc. What about other types of businesses? I'll be presenting ideas about how Twitter can be utilized for more non-traditional types of business, perhaps a construction company, doctors' association, or others whose 'customer' base is not the general public.Name: Rachel CiprottiCompany: Greater Women's Business Council and Board of Georgia Arts NetworkTwitter handle: @RCiprotti Title: Understanding Millennials Name: Dana Jones Company: Job hunting! Twitter handle: @TheGreatDanaJ Blog or Website:
www.thegreatdanaj.com Title: Social Engagement + Crowd Funding = Universal ProsperityDescription: The presentation will describe how the evolving social media channels and crowd financing platforms will transform how businesses are launched, funded, and grown on a global basis. The corresponding business and operating model will radically advance the innovation delivery process and create alternative routes for personal wealth creation across all social spheres. Name: Don TurnerCompany: TechCXOTwitter handle: Don_Turner_USABlog or Website:
www.techcxo.com Title: Making Pictures of Our WorldDescription: Ethics of making, and sharing socially critical realism.Name: Phillip MosierCompany: Instructor of Art, Georgia Perimeter CollegeTwitter: photoconductiveWebsite:
www.phillipmosier.com Title: A Rep to Protect: Managing Your Online Reputation Description: How businesses can improve their online reputations without doing anything shady. I’ll talk about various review sites, like TripAdvisor and Yelp, and give case studies. Name: Susan Barry Company: Hive Marketing Twitter handle: @hivesusan Blog or Website:
http://hive-marketing.com/blog-2 Title: Online Communities vs. Social Networks Description: Where do online communities fit in the social ecosystem and what are the secrets to their success? Name: Jennifer Slaughter Company: Telligent Twitter handle: @jen_slaughter - - - - - - - - - More about the Social Media Club The Social Media Club's primary mission is to promote media literacy, promote standard technologies, encourage ethical behavior and share best practices. We bring together journalists, publishers, communications professionals, artists, amateur media creators, citizen journalists, teachers, students, tool makers, and other interested collaborators. Essentially the people who create and consume media who have an interest in seeing the ‘media industry’ evolve for everyone’s benefit. We are more than just USERS, we are the reason the tools exist - we are the people who communicate our thoughts and ideas near and far. Join us and let’s shape the future together! Atlanta has a thriving social media scene and earns its ranking as one of the top cities in social media. It’s only natural that we have a strong Social Media Club to deliver programming and shine a spotlight on all the outstanding social media-related activities that take place each month in the metro area. You can also connect with us to stay abreast of the latest happenings: Facebook@SMCAtl on TwitterSocial Media Club Atlanta
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