Holistic, alternative, transformational and eco-friendly businesses represent the leading-edge of consciousness in the marketplace.
However, it’s not enough to have the information that can change the world....
People actually have to KNOW and TRUST you so you can do more of what you do and change the world through your offerings - one customer at a time!
Being seen as an expert is the key to credibility, extending your reach into new strategic relationships and magnetically attracting new opportunities.
People naturally want to work with experts who know their specialty inside and out AND who command their industry with their presence. That’s what draws people in to connecting with you easily and effortlessly as well as purchasing your products and services with confidence.
There are various marketing strategies that you can use to increase your visibility as an expert in your field.
And that’s the point of the Holistic Business Summits… to give you access to experts who can give you insights on positioning yourself as an expert to expand your business presence in the marketplace.
While the topics are selected for their relevance, focus and action-ability, and the speakers are at the top of their game teaching in an upbeat way, the environment will be relaxed and casual.
Even more, you’ll be networking, brainstorming and connecting with like-spirited colleagues who desire to grow their businesses as well… the synergy from this kind of community is powerful and engaging! It makes learning and taking action to build your business fun and easy.
You need to know that this is NOT a ‘spectator sport’ event! That means you will be applying on the spot what you learn with group hands-on activities, collective brainstorming and ‘focus five’ moments for capturing your personal insights.
Your Teachers
Thom Singer: Integrated Visibility
Thom Singer is an expert in social networking and developing a personal brand. He has worked in sales and marketing capacities at several Fortune 100 companies and regularly speaks to corporate audiences, law firms and professional organizations. He has written seven books on the power of business relationships. He also has a series of short books designed to be read in the time it takes to fly from coast to coast in the U.S.; befittingly called... "Airplane Books". These include The ABC's of Networking, The ABC's of Speaking, Batteries Not Included and the ABC's of Entrepreneurship.
Dr. Jeannette Cates: Design Your Expert Signature System
Dr. Jeanette Cates is an online pioneer who combines 30 years in Adult Education with 25+ years in technology to bring you the keys to successfully making a living using online technology. She is the creator of the Online Success System, operates more than 200 active websites and is known as one of the pre-eminent online entrepreneurial educators. Her fast-paced, information-packed presentations and her knack for explaining cutting-edge technology in easy-to-understand terms have gained her the reputation of being The Technology Tamer(tm). Her client list reads like a who’s who of companies – from Apple Computer to the San Diego Zoo. She is a noted expert in e-learning and has built online learning communities for Classroom Connect, the T.H.E. Institute, and multiple educational institutions. She was one of the key architects and the implementation head for Apple’s Learning Interchange.
Christine Fish: Infographics: One Picture For 1,000 Words
Christine Fish walks in two worlds – technology and art. Having been a technical writer for 15 years, she decided to not write another book that nobody wants to read and revamped her business to include her other passion – art. As an instructional designer experienced in team leadership and facilitation, process improvement and, of course, technical writing, she realized the power in using visual images to convey complex concepts quickly. Now, she’ll be teaching how to be seen as an expert by using clear communication through visual imagery.
Mystery Speaker TBD
Lynn Scheurell: Bringing It All Together For Practical Application
Making the most of human nature since 1998, Lynn Scheurell believes that business is your highest calling made manifest through service. Changing the world starts by understanding your motivations, inspirations and purpose – in other words, changing the world starts within you. And then you apply your intensity through strategic business models, systems and focused action to create conscious, and often dramatic, results.
The Logistics
Date / Time:
Saturday, June 2, 2012 9:00 am – 4:00 pm
AND
Sunday, June 3, 2012 10:00 am – 3:00 pm
Where: Alma de Mujeres Lodge (near 620 & 2222)
13621 FM 2769
Austin, TX 78726
Registration: Advance / confirmed registration is required. No walk-ins at the door will be allowed.
What to Wear: Business casual. (Please avoid highly scented perfumes or lotions as people may be sensitive to such smells.)
What to Bring: Something to take notes with, a willingness to contribute and be open to learning, the commitment to be present, a laptop if you so choose (not required) and anything special you want to eat.
What to Eat: Lunch and bottled water will be included in the day’s tuition. If you have particular food requirements and/or desire specific snacks, please bring them. (Anything ‘smelly’ – popcorn, fish, etc. – is not encouraged.)
Tuition: $297 for non-members of Holistic Chamber of Commerce / $97 for paid members of the Holistic Chamber of Commerce
To register as non-HCC member for $297 now:
http://goo.gl/7nGi0
To join HCC for $130 now:
www.holisticchamberofcommerce.com/joinnow
To register as HCC member for $97 now:
http://goo.gl/wTT8n
(Please note that all payments will be processed by Creative Catalyst, LLC.)
Note: Participation is limited to forty (40) people due to space restrictions. First-come, first-served –tuition paid in advance confirms your seat.
Agenda
Saturday
8:45 am – Arrive and Networking
9:00 – 10:00 – Welcome and Introductions
10:00 – 10:45 – Integrated Visibility
10:45 – 11:00 – Break
11:00 – 11:45 – Design Your Expert Signature System
11:45 – 1:00 - Lunch
1:00 – 1:45 – Infographics: One Picture For 1,000 Words
1:45 – 2:00 – Break
2:00 – 2:45 – Mystery Speaker
2:45 – 3:00 – Break
3:00 – 3:45 – Focus Group
3:45 – 4:00 – Closing Comments
Sunday
9:45 – Arrive and Networking
10:00 – 11:00 – Summary and Review
11:00 – 12:00 – Bringing It All Together
12:00 – 1:00 – Lunch
1:00 – 2:30 – Strategic Action Planning
2:30 – 2:45 – Insights
2:45 – 3:00 Closing Comments
Registration
Remember, you must register and save your seat in advance (no same day walk-ins).
To register as non-HCC member for $297 now:
http://goo.gl/7nGi0
To register as HCC member for $97 now:
http://goo.gl/wTT8n
If you have any questions before the event, please let me know. Otherwise, looking forward to seeing you there! :+)
Lynn
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