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X-WR-CALNAME:Business Morning Workshop - Business on Plancast
X-WR-CALDESC:Guest presentations by Matt Hodkinson and Marcus Cauchi
 
Our social media speaker is Matt Hodkinson
 
Matt Hodkinson is Founder and Chief Listening...
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DTSTART;TZID=UTC:20120920T070000Z
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SUMMARY:Business Morning Workshop
DESCRIPTION:Guest presentations by Matt Hodkinson and Marcus Cauchi\n
  \n
 Our social media speaker is Matt Hodkinson\n
  \n
 Matt Hodkinson is Founder and Chief Listening Officer at
 Influence Agents\, where his early adoption\, and subsequent
 research into the best techniques and tools for social media
 monitoring have seen him gain worldwide recognition as a thought
 leader in the area.\n
  \n
 Regularly invited to speak on BBC television and radio\, Matt
 also speaks to audiences around the UK\, in an effort to inform
 brands and business owners on best practice for turning an ear to
 the consumer. Social media has the power to bring better
 alignment between product output and consumer satisfaction –
 but only when you listen to what the consumer wants. Matt
 advocates the use of co-creation to welcome consumers and
 existing customers into an immersive\, creative role\, as well as
 empowering customers to serve each other\, post-sale.\n
  \n
 Matt will be covering The 7 Secrets of Socially Successful
 Businesses:\n
  \n
 - The mindset shift required of business owners and marketers\,
 when engaging via social media\n
 - Noise reduction - how to separate the trash from the gems in
 social conversations\n
 - Objectives -how socially successful businesses set and use
 goals for business growth\n
 - Tribes - going it alone won't cut it\, in the social age\n
 - Innovation - using new tech to create revenue streams and PR
 Superstars\n
 - Cocreation - Turning product and service design on it's head\,
 by Giving control to the customer\n
 - Evaluating success - what's the measure of social success\, and
 the seemingly-mythical ROI?\n
  \n
 Marcus Cauchi- Sandler Training\n
  \n
 Get Great Referrals using blasting CAPS\n
 \n
 Ever been frustrated that people keep referring you to the wrong
 prospects?\n
 Ever thought you'd made a good referral and they didn't follow
 up?\n
 Wonder why your putting in lots of effort to your networking but
 you're making little or no money back?\n
 Frustrated that you're getting up early every week\, clogging
 your arteries\, listening to the same 60-seconds you heard a
 couple of dozen times before\, and you're questioning\, is it
 worth it?\n
 \n
 Come along and learn about systematic referral marketing. \n
 \n
 Marcus Cauchi\, the UK's longest serving licensed Sandler trainer
 will introduce you to the Sandler system for educating your
 network to bring you a steady\, consistent\, predictable stream
 of qualified warm introductions to genuine decision makers for
 your business. \n
 \n
 Discover the power of blasting CAPS and systematic referral
 marketing. \n
  \n
 Testimonials for Marcus
 http://www.ecademy.com/module.php?mod=guestbook&id=72872\n
 When: Wednesday\, September 19\, 2012 at 8:00 PM (Timezone:
 Pacific/Midway)\n
 Where: o2 Tottenham Court Road\n
 Attendees: 1 http://plancast.com/p/bnt7
URL:http://plancast.com/p/bnt7
CATEGORIES:Business,Workshops
DTSTAMP:20120601T065924Z
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