"What’s the ROI of Social Media?" That’s the dreaded question many Social Media advocates face when making the case for social programs to a C-level audience. There’s no arguing that determining the ROI of Social Media is a challenging topic for any size enterprise, but it’s not insurmountable.

Join Tac Anderson, Digital Consulting Director for Waggener Edstrom’s Studio D and... [read more]

"What’s the ROI of Social Media?" That’s the dreaded question many Social Media advocates face when making the case for social programs to a C-level audience. There’s no arguing that determining the ROI of Social Media is a challenging topic for any size enterprise, but it’s not insurmountable.

Join Tac Anderson, Digital Consulting Director for Waggener Edstrom’s Studio D and Neil...