Do you want to break into copywriting but have no idea where to start? Take this class to learn how to write for commerce—and how to find someone who will pay you to do it.
As someone who started as a sales assistant and parlayed that gig into copywriting (ahem, Peggy Olson from "Mad Men"), I'll tell you how I leveraged my skills at a job I didn't like in order to land a job...
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Do you want to break into copywriting but have no idea where to start? Take this class to learn how to write for commerce—and how to find someone who will pay you to do it.
As someone who started as a sales assistant and parlayed that gig into copywriting (ahem, Peggy Olson from "Mad Men"), I'll tell you how I leveraged my skills at a job I didn't like in order to land a job that I loved. I'll also share what Creative Directors and Editorial Managers are looking for and how to convince them to take a chance on new talent—you.
Take this class and learn:
-how to think like an ad man (or ad woman!)
-how to amass a writing portfolio
-how to pitch yourself to Art Directors and Editorial Managers
-how to speak the language of advertising
This will be a short lecture followed by a highly interactive conversation about which brands you like, why you like them, and how you as a prospective copywriter must begin to think about products, consumers, and brand experiences.
When you ultimately interview for the job, you'll be prepared, knowledgeable, and confident. And that's what will get you hired.
Cost: $35/$25 with class scholarship (see website for details)