“Feel the Love?”: A Subaru Outback Case Study

“Feel the Love?”: A Subaru Outback Case Study

1313 NW Marshall St · Tuesday, August 14, 2012 from 11:30 AM to 1:00 PM

Derek Wyatt
  • Derek Wyatt
Plan to attend AMA’s August luncheon, which will feature a unique case study on the Subaru Outback. Jill Mosteller, Marketing Professor at Portland State University, will discuss what can happen when a brand and product loved by loyal customers shifts as the product changes to broaden its appeal.

By attending this luncheon, you’ll learn how to:

Attract new client segments without diluting... [read more]
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1313 NW Marshall St
1313 NW Marshall St, Portland, Oregon, US

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